General General 4 min read

Science usually starts as science fiction

Trip to Mars, anyone? Discover 10 American science fiction authors

Image: RDNE Stock project

It takes a special kind of talent to be a science fiction writer. Whether you are writing about a dystopian future or a utopian one, you are creating a new world with its own rules and systems to guide it. Long before Elon Musk started seriously considering a trip to Mars, science fiction authors were already exploring how this might turn out. Many writers have attempted this genre, but only a few have made a significant impact. The following ten belong to that prestigious group. If you haven’t read any of these authors, we encourage you to do so. Not only is it a lot of fun, but it also fuels your own imagination.

1
Ray Bradbury

Image: Rod Long

Perhaps the most emblematic name in American science fiction, Ray Bradbury was an author and screenwriter best known for his novel Fahrenheit 451 , and his short story collections The Martian Chronicles , and The Illustrated Man .

His works not only imagine what extraterrestrial colonies might be like but also explore how such experiences would affect humans on a deeply personal level. His prose is both poetic and informative, making it accessible to both young and adult readers alike.

2
Philip K. Dick

Image: Filip Filkovic Philatz

If you’ve ever seen the movie Blade Runner or the TV series The Man in the High Castle , then you’ve been exposed to the work of Philip K. Dick. This prolific novelist wrote numerous novels and short stories that explore philosophical and social questions such as the nature of reality, human nature, and characters struggling against illusory environments, monopolistic corporations, and authoritarian governments.

His novel Do Androids Dream of Electric Sheep? was the basis for Blade Runner and his works have earned him countless awards all over the world.

3
William Gibson

Image: Brian McGowan

The creator of the now-ubiquitous term "cyberspace," William Gibson was a speculative fiction writer whose works explore the effects of technology, cybernetics, and computer networks on humans (fans of Black Mirror will likely find this author to their liking).

His first novel, Neuromancer , was credited with revitalizing science fiction literature in the 1980s, and he was described in 1999 as "probably the most important novelist of the past two decades.

4
L. Ron Hubbard

Image: Luna Wang

"While he is now more famous for founding Scientology, L. Ron Hubbard was a genuine science fiction writer who authored works such as Battlefield Earth, To the Stars, Buckskin Brigades, and Death’s Deputy , among other titles.

Hubbard was quite a prolific pulp science fiction and fantasy writer in his early career and, in 1950, he published Dianetics: The Modern Science of Mental Health , establishing organizations to promote and practice Dianetics techniques.

5
Theodore Sturgeon

Image: Rod Long

A critic turned writer, Theodore Sturgeon wrote over 120 short stories, 11 novels, and even a handful of scripts for the original Star Trek television series. His first science fiction novel, More Than Human , won the 1954 International Fantasy Award for that year's best novel.

Though he was not as well known to the general public as contemporaries like Isaac Asimov or Ray Bradbury, Sturgeon gained recognition among readers of mid-20th-century science fiction anthologies. At the height of his popularity in the 1950s, he was the most anthologized English-language author alive.

6
Alfred Bester

Image: Steve Johnson

One of the few writers credited with inventing modern science fiction, according to one of his colleagues, Alfred Bester was an author, TV, radio, and comics scriptwriter, and magazine editor. His novel, The Demolished Man , was the first winner of the Hugo Awards in 1953.

While working as a scriptwriter for DC Comics, he created the supervillain Solomon Grundy and also wrote extensively for television, magazines, and radio.

7
H. P. Lovecraft

Image: Alejandro Piñero Amerio

An author whose work is as famous in the science fiction genre as it is in horror, H. P. Lovecraft was a writer of science fiction, fantasy, horror fiction, and a mixture of all these genres. His most notable work is the Cthulhu Mythos .

Some of his more popular works include The Call of Cthulhu, At the Mountains of Madness, The Shadow over Innsmouth , and The Shadow Out of Time . The central theme of his books is cosmicism, a theory dictating that "there is no recognizable divine presence, such as a god, in the universe, and that humans are particularly insignificant in the larger scheme of intergalactic existence."

8
Frank Herbert

Image: Pierre Bamin

Franklin Patrick Herbert Jr. is best known for writing the best-selling science fiction novel of all time, 1965's Dune , along with its five sequels. He also wrote short stories and worked as a newspaper journalist, photographer, book reviewer, ecological consultant, and lecturer.

His famous saga, set in the distant future and spanning millennia, explores complex themes, such as the long-term survival of the human species, human evolution, planetary science and ecology, and the intersection of religion, politics, economics, sex, and power in a future where humanity has long since developed interstellar travel and colonized thousands of worlds.

9
Ursula K. Le Guin

Image: Karsten Klemme

With a literary career spanning nearly sixty years, Ursula Kroeber Le Guin is another legendary name on this list. She is best known for her works of speculative fiction, including science fiction works set in her Hainish universe and the Earthsea fantasy series.

Frequently described as a science fiction author, Le Guin has also been called a "major voice in American letters," though she once said she would prefer to be known as an "American novelist."

10
Orson Scott Card

Image: Greg Rakozy

The only person to have won a Hugo Award and a Nebula Award in consecutive years, both for his novel Ender’s Game , and its sequel, Speaker for the Dead , Orson Scott Card is a science fiction writer who often features characters with exceptional gifts who make difficult choices with high stakes. Since 1979, he has published over 50 novels and 45 short stories.

During his childhood, Card read children's classics and popular novels, his favorite book being Mark Twain's The Prince and the Pauper . He often refers to works by Robert A. Heinlein and J. R. R. Tolkien as sources of inspiration.

Culture Culture 3 min read

Remember where you started

These 10 global brands were born in small American towns

Image: Haithem Ferdi / Ric perin

Everybody has to start somewhere, and that’s true for brands too, no matter how big they are. While many big names are born in major industrial and commercial hubs, quite a few very successful businesses have emerged from small American towns—and many of those brands remain headquartered in their hometowns to this day. Take a look at the following brands, all major players in their markets, and their cherished hometowns. Have you ever been to any of these towns?

1
Walmart

Image: Marques Thomas

When it comes to big brands, Walmart is one of the largest in the country, and even the world. But its humble beginnings can be traced back to Bentonville, Arkansas , where Sam Walton opened his first store, aptly named Walton’s, in 1950.

Since then, the company has grown into a business worth over $530 billion, with stores all around the globe. Yet, its headquarters remain in the small town of Bentonville.

2
Hormel Foods

Image: Hannes Johnson

From Skippy to Country Rock and even Spam, the Hormel Foods label carries a lot of successful brands. However, when the company was founded in 1891 in Austin, Minnesota, it began as a much more modest venture.

Even after over 130 years and a huge growth, the brand still remains in the charming little town of Austin and has no plans to relocate.

3
Kellogg's

Image: Yvens Banatte

In 1894, America’s breakfasts changed with the invention of the cornflake. W.K. Kellogg invented this wonder at the Battle Creek Sanitarium, a health resort run by his family. A few years later, in 1906, Kellogg founded his own company, the Battle Creek Toasted Corn Flake Company.

To this day, the massive company, which generates $13.5 billion in annual revenue, remains in Battle Creek, Michigan , a city of 51,000 residents.

4
Dick's Sporting Goods

Image: Artificial Photography

If you’ve ever thought that Dick's Sporting Goods sounds a bit like the name of a small-town shop, you are not wrong. The founder, Richard Stack, started his business in 1948 by opening a small fishing tackle store in Binghamton, New York.

By 1970, Stack had expanded the business to include gear for all kinds of sports and outdoor adventures. Today, the company, which is still family-run and operates out of Binghamton, generates $7.3 billion in annual revenue.

5
Kohler

Image: Oxana Melis

It’s not often that a town changes its name in favor of a company born there, but that’s exactly what happened in the tiny village of Riverside, which renamed itself Kohler. The company was founded in 1900 as a plumbing manufacturer and has since expanded its business into faucets, sinks, and toilets.

And, while the company has grown to be a multi-million-dollar enterprise, its headquarters remain in the picturesque village of, yes, Kohler, Wisconsin .

6
Progressive Corporation

Image: Jamie Street

Progressive Corporation is one of the largest car insurance companies in the U.S., also providing coverage for boats, motorcycles, and RVs. However, it started small in Mayfield Village, Ohio , in 1937. The company was founded by lawyers Jack Green and Joseph Lewis in their hometown, and it has remained headquartered there to this day.

7
CVS

Image: Tbel Abuseridze

This ubiquitous pharmacy chain opened its first store in 1963, and just seven years later, it had expanded to 100 locations. Today, CVS operates 10,000 stores nationwide while maintaining its small-town identity, thanks in large part to its headquarters in Woonsocket, Rhode Island .

8
Caterpillar

Image: Sindy Süßengut

A brand known for its ruggedness, Caterpillar Inc. makes tractors, construction, and mining equipment, and even clothing. The company is ranked in the Forbes list as one of the most valuable brands in the world, with over $51 billion in revenue. Despite its global success, Caterpillar still maintains its headquarters in the small town of Deerfield, Illinois .

9
The Hershey Company

Image: Janne Simoes

It makes sense that The Hershey Company, probably the biggest chocolate brand in the world, is headquartered in Hershey, Pennsylvania . The company produced its first product, Hershey’s Cocoa, in 1894 and has continued to grow and innovate ever since, all the while remaining in the small town that saw its birth.

10
Sonoco

Image: Kelly Sikkema

This packaging company produced its first product, a cone-shaped paper yarn carrier, over 120 years ago in Hartsville, South Carolina . These days, Sonoco is the world's largest producer of paperboard containers.

Despite its growth, the company has remained loyal to its roots, and its headquarters are still based in Hartsville.

General General 4 min read

Unplugging in nature

Here's why off-the-grid cabins do better than any other vacation stay

Image: Chris Reid

These days, "getting away" often just means answering emails from a different zip code. If you are craving something new and different, an off-the-grid retreat—whether it’s a remote cabin, a secluded tent site, or a rustic forest yurt—is the ultimate reset button. It’s a chance to start more meaningful conversations with your loved ones, resting your thumb from doomscrolling, or simply to rediscover what it feels like to be truly free and present . Read on to discover the ten life-changing benefits that happen the moment you turn your phone off for good.

1
Your thumb gets a much-needed break

Image: Plann

After years of scrolling through everyone's vacation photos, your thumb has basically been doing cardio. Whether you’re relaxing in a place like the Southern Appalachians or the Pacific Northwest, that overworked digit finally gets to rest . Without service, you'll discover it has other talents, such as turning actual pages in a book or striking a match to start an evening fire.

The first day feels weird, like you've forgotten your wallet. By day two, you'll notice your hand isn't automatically reaching for your pocket every five minutes.

2
Mornings without emails are magical

Image: Brett Jordan

Imagine waking up without that immediate cortisol spike from seeing 47 unread emails. In a no-service cabin, your morning starts with coffee on the porch and actual bird sounds instead of notification pings.

Your boss's "urgent" request about the quarterly report can wait until Monday. Mother Nature doesn't have Wi-Fi, and honestly, she's doing just fine without it.

3
Conversations get interesting again

Image: Priscilla Du Preez

Without phones to fact-check every debate, dinner conversations become adventures . You'll actually have to remember things or admit you don't know something. Someone will insist that a movie came out in 1987, someone else swears it was '89, and you'll never resolve it.

The beauty is, it doesn't matter. You're too busy laughing and telling stories to care who's right.

4
You sleep as you did in your twenties

Image: Slaapwijsheid.nl

Without blue light blasting your eyeballs until midnight, your body remembers how to sleep properly . The mountain air helps too: There's something about that fresh, pine-scented breeze that works better than any sleep app.

You'll wake up actually rested instead of groggy. No 3 a.m. phone checks, no falling down social media rabbit holes when you should be sleeping—just solid, deep, restorative rest.

5
The stars will blow your mind

Image: Calwaen Liew

City lights and phone screens have stolen the night sky from us. Out in the deep wilderness, with zero light pollution and nothing to scroll through, you'll actually look up. The Milky Way isn't just a candy bar; it's a river of stars you can see with your naked eye.

Bring a blanket, lie on your back, and prepare to feel wonderfully small. You might even see a shooting star, and without your phone, you'll actually experience the moment instead of trying to photograph it .

6
Reignite your relationship with your partner

Image: Scott Broome

When you can't zone out on your phone, you have to actually talk to each other . Crazy concept, right? You'll remember why you liked this person in the first place. Without digital distractions, you might have conversations that go deeper than "what do you want for dinner?"

Plus, there's something romantic about being genuinely unreachable together. It's just the two of you against the mountains, like you're the last people on Earth.

7
Boredom becomes interesting

Image: Thomas Park

Here's something nobody tells you: Boredom is actually good for you . When your brain isn't constantly entertained, it starts wandering into interesting territory. You might finally figure out that problem at work, or remember a dream you had, or just notice how pretty the light looks through the trees.

Kids used to complain they were bored, and their parents said, "Go outside and find something to do." Turns out that advice works for adults, too. You'll be amazed at what you notice when you're not staring at a screen.

8
Real books make a comeback

Image: Matias North

Without the internet's constant interruptions, you'll rediscover what it's like to lose yourself in a story for hours . No tabs to check, no notifications to dismiss. Just you and the page.

There's something satisfying about the physical act of turning pages that a Kindle just can't match, especially with a wood fire crackling nearby.

9
Board games don't seem lame anymore

Image: Karthik Balakrishnan

Suddenly, that dusty Scrabble set in the cabin's closet looks pretty appealing. When your entertainment options shrink, simple pleasures expand. You'll find yourself actually enjoying a game of cards or Monopoly.

10
You return home as a better version of yourself

Image: Shane Ryan Herilalaina

After a few days off the grid, you'll notice something strange: you don't immediately need to check everything you missed. The world kept spinning without your constant monitoring, and that's oddly liberating. You might even keep your phone on silent for a while.

That mountain calm sticks with you, at least for a few days. You'll find yourself less anxious, more present , maybe even a little smug about your digital detox.

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