General General 4 min read

Which one are you?

Beatniks, hippies, yuppies, and beyond: 10 subcultures decoded

Image: Cottonbro Studio

Unlike generations, which can be easily grouped by years, social labels attached to groups of people with similar interests are not as rigid. Their boundaries blur into each other, and intersections appear. Aesthetic reasons, like music and clothing, bind some of these groups, philosophical reasons bring together others, and some, like hipsters, don’t even recognize themselves as such. Do you recognize yourself as a member of one of the following subcultures?

1
Bohemians

Image: Kinga Howard

Bohemianism, an original subculture that ended up lending its name as an adjective often used to describe other subcultures, is a social and cultural movement that embraces a way of life away from society's conventional norms and expectations . The term comes from the French bohème , and it was used to describe mid-19th-century non-traditional lifestyles, especially those of artists, writers, journalists, musicians, and actors.

Today, the term is used to describe anyone who shows disdain for money, dresses in hippie fashion (more on this later), and appreciates everything art-related.

2
Greasers

Image: Alberto Bigoni

Think John Travolta in _Grease_—yes, Grease . Think Biff Tannen in the 1950s segment of Back to the Future . Greasers emerged in the 1950s and early 1960s from predominantly working-class and lower-class teenagers and young adults in the United States and Canada.

An interest in cars, motorcycles, leather jackets, jeans, and rock music was the common theme among greasers. According to some sources, the subculture’s name was applied to its members partly because of their characteristic greased-back hair.

3
Beatniks

Image: Clem Onojeghuo

The first subculture on this list to adopt the adjective "bohemian," beatniks were a mid-20th-century social movement that embraced an anti-materialistic lifestyle, rejecting consumerism and expressing themselves through art, spirituality, drugs, and sexuality.

The term "beat" was first used by Jack Kerouac in 1948 to describe his group of friends and fellow writers, including Allen Ginsberg, William S. Burroughs, and Neal Cassady. Kerouac said that "beat" had multiple meanings, such as "beaten down," "beatific," "beat up," and "beat out." Beatniks are often stereotyped as wearing black clothing, and speaking in hip slang that incorporates words like "cool," "dig," "groovy," and "square."

4
Hippies

Image: Trevar Skillicorn-Chilver

One of the most famous countercultures of all time, hippies are deeply associated with the 1960s. The term "hippie" originally came from "hipster" (more on this later) and was used to describe the aforementioned Beatniks, who were "hip" to all things sophisticated and fashionable. In fact, early hippies adopted much of the language and values of the Beat Generation.

The festivals of Human Be-In (1967), Monterey (1967), and Woodstock (1969) popularized hippie culture, with its fashion and values influencing culture, popular music, television, film, literature, and the arts. Since the 1960s, mainstream society has assimilated many aspects of Hippie culture.

5
Mods

Image: Michael Schofield

The Mods were a group of stylish, London-based young men and women in the late 1950s, named for their preference for modern jazz. This subculture was known for its distinctive fashion, including tailor-made suits, as well as its love for music and scooters.

By the mid-1960s, their musical tastes had shifted toward rock and blues, with bands like The Who and Small Faces gaining popularity among Mods. Mod fashion was a defining element of the "Swinging London" era, and during this time, the subculture spread to other countries, becoming emblematic of the larger youth culture of the period.

6
Punks

Image: Viktor Forgacs

Another popular subculture, thanks in no small part to its striking visual component, is the punk movement, which encompasses music, fashion, ideologies, dance, film, and visual arts, among other forms of expression. Its strong anti-establishment views, stances on individual freedom, and DIY ethic make punks easy to identify.

Punk fashion includes T-shirts, leather jackets, boots, distinctive hairstyles such as brightly colored hair and spiked mohawks, as well as cosmetics, tattoos, jewelry, and even body modification.

7
Yuppies

Image: Nick Fewings

Anyone who has seen the movies Wall Street (the one with Charlie Sheen and Michael Douglas) or American Psycho knows what a yuppie is. The term stands for "young urban professional" and was coined in the early 1980s as a way to describe young professionals living in a city.

Those labeled as yuppies generally dislike the association, because this characterization often suggests a very materialistic approach to life in general and a cutthroat attitude towards the workplace environment.

8
Skaters

Image: Parker Gibbons

An offshoot of the punk subculture, skater culture rose to prominence in the 1980s when a massive drought in California left numerous empty pools, which skaters used to practice their sport. The rise of magazines like Thrasher and stars like Tony Hawk helped the movement transition from an underground scene to a mainstream sport.

Its aesthetics centered around the preferred type of clothes for skateboarding: baggy and sturdy pants, sneakers, and oversized shirts. Its music was shared by the punk and hardcore movements.

9
Straight Edge

Image: Evgeniy Smersh

Going deeper down the rabbit hole, we encounter the Straight Edge subculture, an offshoot of both skater and hardcore punk cultures. Its followers reject the excesses of the punk scene by abstaining from alcohol, tobacco, and recreational drugs . Many also refrain from casual sex, follow a vegetarian or vegan diet, and avoid caffeine or prescription drugs. The name "Straight Edge" was inspired by the 1981 song "Straight Edge" by the hardcore punk band Minor Threat.

Overall, Straight Edge culture promotes a lifestyle of self-discipline, health, and community, and it continues to evolve while maintaining its roots in the hardcore punk scene.

10
Hipsters

Image: John Fornander

The final entry on the list is dedicated to the most modern subculture in it: the hipsters. Mostly associated with perceived upper-middle-class white young adults who gentrify urban areas , hipster culture has been critiqued for lacking authenticity and focusing on consumption.

As mentioned earlier, members of this subculture typically do not self-identify as hipsters, as the term’s connotations are often unflattering. It is no coincidence that the term evokes the previously mentioned Beatniks, as that subculture can be seen as an early precursor to hipster culture.

History History 4 min read

Western stories

Debunking myths and truths about the California Gold Rush

Image: Scottsdale Mint

Were the 49ers pioneering winners? Who made the most money over there, in the West? Who wrote the best accounts of lifestyle and stories about the gold fever? If the answers to these questions are a mystery to you, you might enjoy these lesser-known stories about the California Gold Rush!

1
Gold Rush myths bubbled up immediately

Image: Tomáš Malík

It didn’t take long for the truth to get buried. As soon as gold was discovered, the stories started to shimmer. Tales of instant wealth, golden boulders, and rivers gleaming with nuggets.

Letters home were often exaggerated, and newspapers sensationalized every find. These myths fueled the frenzy and caused proverbial FOMO all over the world. People wanted to see it for themselves.

2
The best Western business wasn’t in fact gold

Image: Stefan Münz

If you wanted to get rich during the gold rush, you had better chances opening a store than mining. That was the golden rule for smart entrepreneurs like Levi Strauss, who didn’t strike it rich in a streambed, but in a sewing room. Another legend, Samuel Brannan, made a fortune selling picks, pans, and shovels —not gold.

3
The "49ers" were actually latecomers

Image: Emilie

The famed "49ers," the nickname for those swept up in the gold frenzy in 1849, weren’t the first on the scene. There’s a plot twist. Gold was discovered in January 1848 at Sutter’s Mill.

But the news spread slowly . By the time the world caught on, most of the easily accessible gold had already been plucked from riverbeds by locals, soldiers, and early arrivals.

4
Thousands came from China and South America

Image: rc.xyz NFT gallery

The Gold Rush was a global stampede . Tens of thousands of Chinese immigrants crossed the Pacific, some bringing generations of mining knowledge with them. Others came from Chile, Peru, and Mexico, arriving in San Francisco to find opportunity.

5
Women were there not just as camp followers

Image: Michael & Diane Weidner

Women were there too, not just as wives, but as businesswomen, cooks, hoteliers, and even miners. Take Luzena Wilson, a widow who hauled her children west and set up a boarding house for miners. Her clean beds and hot meals turned into a booming business.

Others ran laundries, tended bar, or staked their own claims. In a lawless land where survival meant creativity, many women found fortune in hard work.

6
Some came from Hawaii, Russia, and Europe

Image: Trey Hollins

They called them " Argonauts ," a romantic nod to the Greek myth of Jason and his quest for the Golden Fleece. And like the legend, the real Gold Rush was international. Adventurers came not just from the American East, but from as far as Russia’s Pacific coast, the Hawaiian Islands, and every corner of Europe.

7
Gold Rush towns became ghost towns

Image: Stefan Münz

Take Bodie, for example. A lawless hotspot where saloons outnumbered schools. At its peak, it had over 10,000 residents. A few decades later, it was all tumbleweeds and creaky wood .

Once the gold ran out, so did the people. Tools were abandoned and whole towns vanished almost overnight, leaving behind eerie remnants.

8
The "Gold Fever" spread worldwide

Image: suradeach saetang

Once word of gold reached distant shores, "gold fever" spread around the world . Australia had its own rush by 1851. The Klondike in Canada followed in the 1890s, and South Africa’s rich deposits turned Johannesburg into a boomtown in the 1880s.

Prospectors chased hope, not just gold. Each new report of found gold sparked a fresh migration, with fortune-seekers packing up and heading to the hot spots.

9
Gold mining required team effort

Image: Elena Mozhvilo

Forget the image of the lone prospector whistling by the river . That only worked for a short time.

As surface gold dried up, miners turned to hard labor, which involved blasting rock, diverting rivers, and eventually using powerful water cannons in a process called hydraulic mining. It was expensive. Teams of men pooled resources, hired help, and invested in equipment.

10
Many "Gold Seekers" never even made it to California

Image: James Lee

Getting to California in the 1840s was no stroll through the prairie. Hundreds of the hopefuls who set out never arrived. Some perished on the overland trails due to disease, accidents, or exhaustion.

The sea route around Cape Horn was no solution; it was just longer and colder. Some turned back. Others settled in Oregon or Utah. A few found fortune far from the gold fields.

11
The "Gold Rush" fueled California's statehood

Image: Emre Ayata

In 1848, California was a sleepy outpost with little U.S. oversight. By 1850, it had boomed into a booming, brawling land with more than enough people.

The rush had brought merchants, farmers, lawyers, and politicians. With them came the push for schools, railroads, and laws. California skipped the usual phase of being a U.S. territory and leapfrogged straight into statehood.

12
Women and children wrote some of the best eyewitness accounts

Image: The Cleveland Museum of Art

Some of the most vivid details of this era came from women and children who chronicled the chaos . Their letters and diaries tell of lonely cabins, muddy streets, makeshift schools, and the daily drama of camp life.

Women like Louise Clappe (aka "Dame Shirley") wrote witty, unfiltered dispatches from the Sierra Nevada. Young girls described the thrill of arriving in San Francisco and the terror of crossing the plains.

13
The Gold Rush didn't end in 1850

Image: Michael & Diane Weidner

By the time most folks arrived, the easy pickings were gone, and the story was just getting started.

The gold fever didn’t vanish in a year. Prospecting surged well into the 1850s and beyond. Some of the biggest strikes, like Nevada’s Comstock Lode in 1859, came after the main rush was supposedly over. By then, mining had evolved into an industrial enterprise, with machinery, corporations, and deeper digs.

History History 6 min read

Out with the new, in with the old

Would you sit on a flagpole? 10 American fads from the early 20th Century

Image: Ali Bakhtiari

The early 20th century was a wild time in America, and the fads that swept across the nation were just as colorful and curious as the era itself. The world was changing for sure and teens had to find new ways to have fun and adapt to the evolving times. From that came some of the weirdest trends, and today we’re taking a look back at ten of the most popular fads that shaped the first half of the 20th century. You might even remember a few of these yourself, or perhaps you’ve heard stories from the "good old days." Let’s dive into these blasts from the past!

1
Dance marathons

Image: Ardian Lumi

Dancing has always been a praised activity for having some fun and passing the time. It’s simple and requires nothing but a music-playing device. So, back in the ‘20s, people felt the need to find a new twist for this basic entertainment and so they thought making dance marathons was a great idea.

How did they work? The concept was as simple as dancing: Couples would compete to see who could dance the longest all for a shot at cash prizes. But we’re not talking hours here—the contest could last for days! Audiences watched in fascination (and a bit of morbid curiosity, we might add) as exhausted dancers pushed their bodies to the limit. Remember, this was a time when missing out on a chance for quick money and a bit of fun was not a possibility!

2
Flagpole sitting

Image: Jonathan Simcoe

We don’t know if he was trying to break a record or if he just needed some alone time, but after Alvin "Shipwreck" Kelly climbed atop a flagpole in 1924 and stayed there for over 13 hours, a new fad was born: flagpole sitting.

And speaking of basic trends, this is exactly as you read it: People all over America were climbing up and sitting on flagpoles to see how long they could stay up there. We can all agree that these people were after entertainment and a bit of competition. And it got so serious the record eventually stretched to an astonishing 49 days!

By the 1930s, though, the thrill wore off and the fad faded, but the absurdity of it all remains—and earned it a spot on this list!

3
Stickball and stoopball

Image: Jeremy Stewardson

Sports today are no longer just about playing the game. For most of them, you need a lot of equipment, which is rather expensive, especially if you’re going to use it in the streets with your friends from the block.

Back in the ‘20s, baseball equipment was hard to come by. As a result, American kids in crowded urban areas came up with their own inventive versions of the game: stickball and stoopball. The fun behind this trend? Using whatever they had on hand to play: Broomsticks for bats, rubber balls, and parked cars or stoops as bases. The games required nothing more than creativity and a few friends. And no one can deny—the 1920s were indeed a creative time!

4
Johnny on a pony

Image: freestocks

This is a trend that started in the 1940s, and the names used for this game are simply hilarious: "Strong horses, weak donkeys," "Hunch, Cuddy, Hunch," just to name a few.

Johnny on a Pony, or Buck Buck, was a rough-and-tumble game in which one team bent over to form a "horse" while the other team took turns jumping on their backs, trying to knock them over .

You may think this was innocent, but not quite—it was chaotic, sometimes painful, and, more often than not, left participants in a pile of tangled limbs.

Kids do not care for those things, but the game’s physical nature made it exhilarating and dangerous at the same time. That’s why, eventually, concerned parents and schools stepped in and banned it—one too many injuries to keep it going!

5
Drive-In movie theaters

Image: Tim Mossholder

Movie theaters are great, but drive-in movie theaters are even better—they were the ultimate fusion of America’s love for cars and entertainment.

The first official drive-in theater opened in 1933, and it was an alternative for families to a fun and affordable night out under the night sky, watching a movie from the comfort of their car . No wonder this quickly became a beloved American pastime. And you can already imagine whose favorite this was: Teens and young couples, who enjoyed the privacy of their cars while watching the latest films of the time.

The trend slowly faded as film rentals became more popular, and later with the rise of streaming platforms. However, keep an eye out for this one, because it’s definitely making a comeback!

6
Miniature golf

Image: Will Porada

Some may argue that the fad behind miniature golf never actually died, and that’s partially true. But let’s go back to the time it first appeared and all the craze that erupted around it.

It wasn’t until Garnet Carter opened his "Tom Thumb" golf course in 1927 that miniature golf became a true sensation . Located in Lookout Mountain, Tennessee, Carter’s course wasn’t just about putting greens; it also featured miniature goblins, gnomes, and other fun obstacles for players.

We don’t know if he knew this would be so successful, but Carter went all in: He patented the design, and it hit the jackpot—miniature golf became a nationwide success.

7
Hood ornaments

Image: Clem Onojeghuo

Funny thing about the past: You didn’t always need to be extravagant to be trendy—sometimes, just a tiny ornament on your car was enough.

In the 1920s and ‘30s, no car was complete without a stylish hood ornament adorning its radiator . At first, these ornaments were designed to check on the engine temperature. But they soon evolved into artistic expressions of each brand to showcase wealth and personality.

We all recognize the winged goddess or the jaguar jumping out of the car, right?

However, this trend didn’t last long. As car designs modernized and safety became a concern, hood ornaments became less common, and eventually, all but disappeared. If you see a car with one of these today, you can bet it’s worth more than one can get in a lifetime!

8
Kilroy was here

Image: Richard Cohrs

There are two generations: One is looking for Waldo, and the other is looking for Kilroy. Which one do you belong to? Now, if you’re wondering who Kilroy is, let us tell you.

Kilroy was a doodle, and the complete drawing consisted of Kilroy and a message that read "Kilroy Was Here." This graffiti popped up just about everywhere during World War II.

The doodle, featuring a bald, long-nosed figure peeking over a wall, was a symbol of American presence and humor. It’s said that Kilroy was originally the work of James J. Kilroy, a shipyard inspector who scrawled it on equipment he inspected.

But that was just the beginning—the drawing spread to every corner of the globe. Have you ever come across one?

9
Swing dancing

Image: Clarisse Meyer

Few things are as time-sensitive and culturally reflective of an era, don’t you think? In the early 20th century, specifically during the 1920s and 1930s, the dance that dominated every dance floor was swing . And it makes perfect sense—this was the Jazz Age, so swing dancing perfectly matched the exuberance of that music!

Dances like the Lindy Hop, Charleston, and Jitterbug took over dance halls, with young people spinning, jumping, and flipping to the infectious rhythm of big bands.

Older generations sometimes frowned upon the flashy, intimate dance styles, but that only made them more appealing to rebellious youth. Some things never change!

10
Stamp collecting

Image: Tolga deniz Aran

Philately is the collection of stamps or the study of them, and it became a fad across the United States during the 1920s and the ‘30s. Why? Here is the reason.

Stamps offered people a way to explore history, geography, and art. They were everyday items, easy to access, and nobody could escape them. For example, President Franklin D. Roosevelt was an avid stamp collector. Not that he needed them to learn about history or art—it was just a way to have fun.

Contrary to other trends we have discussed, schools encouraged this hobby, because it was both educational and enjoyable. Collecting stuff is a never-ending trend; there are all kinds of collections today and stamp collections today are almost invaluable!

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