Geography Geography 4 min read

Go with the flow

10 great rivers that carved American history

Image: Jp Valery

From tales of hidden treasure to the birth of major cities, America’s rivers are much more than waterways—they’re living history. These 10 rivers have shaped culture, commerce, and legend across the nation, carrying stories as deep as their currents.

1
Mississippi River

Image: Justin Wilkens

Beloved by blues musicians and immortalized by Mark Twain, the Mississippi has been central to exploration, trade, and American identity. The name comes from the Ojibwe/Anishinaabe word misi‑ziibi, meaning "Great River" or "Father of Waters."

Flowing some 2,320 miles, its watershed drains roughly 41% of the continental U.S., and its vast system remains critical for both commerce and agriculture.

2
Missouri River

Image: Jayden Herr

The name of the Missouri River comes from the Algonquian term ouemessourita, meaning "people with dugout canoes."

A crucial highway for early explorers like Lewis and Clark, as well as later settlers, this 2,300-mile-long river was once home to Native tribes such as the Missouria. Today, it remains a vital part of regional agriculture and river transport.

3
Hudson River

Image: Harry Gillen

Originally called Muh-he-kun-ne-tuk ("waters that are never still") by the Mohicans, the river was later renamed after Henry Hudson, who explored it in 1609 for the Dutch East India Company.

The Hudson Valley later grew into both an economic and cultural hub, inspiring the Hudson River School of painters and playing a strategic role during the American Revolution.

4
Colorado River

Image: Mike Newbry

The name Colorado comes from Spanish, meaning "reddish," a reference to the red silt once carried by the river. Before 1921, its upper course was known as the Grand River, until Congress renamed it to reflect the state of Colorado.

Over millions of years, the Colorado River carved the Grand Canyon, one of the world’s most dramatic natural landscapes. Today, it supports irrigation across seven U.S. states and northern Mexico and generates hydroelectric power through major dams such as Hoover Dam and Glen Canyon Dam.

5
Rio Grande

Image: Sara Cottle

The name Rio Grande means "Big River" in Spanish. Serving as the border between the U.S. (Texas) and Mexico, it has defined geopolitical boundaries since the end of the Mexican-American War in 1848.

Historically, the Rio Grande supported Indigenous communities such as the Pueblo and Apache peoples, and later Spanish missions and settlements. Today, it serves as a lifeline for agriculture, cities, and wildlife habitats across the arid regions of Texas, New Mexico, and northern Mexico along its 1,896-mile course.

6
Ohio River

Image: Joshua Canter

"Ohio" comes from the Seneca word ohi:yo’ , meaning "good river" or "large creek." Formed by the confluence of the Allegheny and Monongahela Rivers at Pittsburgh, it flows for about 981 miles through six states before joining the Mississippi River.

In early America, the Ohio was a key route for westward expansion and trade. Settlements along its banks grew into important commercial and industrial centers, including cities like Cincinnati, Louisville, and Pittsburgh, and its fertile floodplains supported agriculture that fueled the growing nation.

7
Columbia River

Image: Stephen Walker

The Columbia River was named after the Columbia Rediviva , the ship captained by Robert Gray , which itself was named in honor of Christopher Columbus. For thousands of years, the river served as a vital trade network for numerous Native American tribes, and later became central to the North American fur trade.

Its fertile valleys supported settlements and agricultural development throughout the Pacific Northwest. Today, the Columbia is a major source of hydroelectric power, with major dams such as Grand Coulee and Bonneville supplying electricity to millions of people.

8
Potomac River

Image: Sara Cottle

The name "Potomac" comes from a Native Algonquian word, likely Patawomeck (probably Piscataway), meaning "river of swans." The river flows past Washington, D.C., and George Washington’s Mount Vernon estate overlooks it.

During the colonial era and the Civil War, it was a crucial transport route, and its watershed continues to hold historical, cultural, and political significance today.

9
Delaware River

Image: Clay Banks

Named after Lord De La Warr (Thomas West), an English nobleman and colonial governor, the Delaware River is best known for George Washington’s daring 1776 crossing, which surprised Hessian troops in Trenton and provided a crucial morale boost for the Continental Army during the Revolutionary War.

Over the years, the river has remained vital for trade and industry, shaping the mid-Atlantic economy and supporting major ports in New Jersey, Pennsylvania, and Delaware.

10
Susquehanna River

Image: Jennifer Wick

The name "Susquehanna" likely comes from the Lenape word siskëwahane, meaning "Muddy River" (though other translations, such as "Oyster River," have been proposed). One of the oldest river systems in North America, the Susquehanna stretches about 444 miles from New York through Pennsylvania to the Chesapeake Bay in Maryland.

It supported Indigenous communities such as the Susquehannock, and early colonial settlements relied on it for transport, fishing, and trade. Its fertile valley later powered mills, contributed to the region’s coal and lumber industries, and played a key role in shaping the development of the Mid-Atlantic.

History History 5 min read

Fizzy tales

10 classic American soft drinks and their incredible stories

Image: Alleksana

America has long been captivated by fizzy beverages , propelling its soda industry to rank among the world's largest. The history behind these companies is often as rich and effervescent as the drinks themselves. Many of today’s favorite refreshments began as medicine, mixers for moonshine, or had to compete for their share of the market fiercely. Join us as we sip through the stories of 10 beverages that have helped shape the American identity.

1
Coca-Cola

Image: Bradley Pisney

A beverage so iconic that it inspired an entire genre of soft drinks named after it, Coca-Cola had its start in 1886 when it was created by pharmacist John Pemberton, who initially intended to market it as a temperance drink and medicinal tonic.

A blend of coca leaves and kola nuts (a source of caffeine), the iconic soft drink became a sensation, and soon Pemberton sold the ownership rights to Asa Griggs Candler, a businessman who transformed the Coca-Cola brand into a global powerhouse. While the ingredients have been changed a few times since its inception, the current formula remains a closely guarded trade secret, fueling much speculation and numerous attempts to uncover it.

2
Pepsi

Image: Oleg Ivanov

Developed in 1898 by pharmacist Caleb Bradham—and originally named "Brad's Drink"—Pepsi was initially conceived as a digestive aid. Its name is derived from pepsin, a digestive enzyme produced by the body, though pepsin was never actually included in the drink's formula.

Despite nearly going bankrupt in the early 1920s, Pepsi gained popularity during the Great Depression, even briefly outpacing Coca-Cola, thanks to clever marketing that appealed to budget-conscious consumers. This kickstarted a fierce rivalry, leading to bold marketing stunts, including an unlikely deal with the Soviet Union, making Pepsi the first Western product sanctioned for sale there.

3
Dr Pepper

Image: Yana Smetana

Another soft drink originally conceived in a pharmacist's lab, Dr Pepper actually predates both Coke and Pepsi. Launched in 1885 in Waco, Texas, its unique flavor sets it apart from most competitors. In fact, the U.S. Food and Drug Administration has categorized Dr Pepper, much like Coca-Cola, as its own distinct type of beverage: "pepper soda."

The origin of its name is disputed. Originally, people would simply order a "Waco" at soda fountains. While some speculate the name comes from Charles T. Pepper, a doctor who gave Wade Morrison his first job (or, according to another version, gave him permission to marry his daughter), it was more likely than not a creative marketing decision, as using "Dr." in product names was a common way to suggest health benefits.

4
7UP

Image: Julian Rösner

7UP, created in 1929 by Charles Leiper Grigg, was originally marketed as "Bib-Label Lithiated Lemon-Lime Soda," as it contained lithium citrate (a mood-stabilizing drug) among its ingredients. While lithium was removed in 1948, the drink's refreshing lemon-lime flavor remained, having already become a household favorite.

The soft drink, however, didn’t quite find its market niche until it launched the "Uncola" marketing campaign in the 1970s, which positioned the soda as a distinct alternative to colas, boosting its popularity. The origin of the name 7UP remains a mystery, with speculation that it refers to the original 7-ounce bottles or the drink’s initial seven ingredients.

5
Sprite

Image: Gift Habeshaw

Introduced by Coca-Cola in 1961 to compete with 7UP, Sprite quickly became one of the leading lemon-lime sodas on the market. Interestingly, this popular soft drink didn’t originate in America but in West Germany in 1959, where it was launched as "Fanta Klare Zitrone" ("Fanta Clear Lemon" in English).

In the ‘80s, Sprite leveraged its appeal to younger generations through bold advertising campaigns and endorsements from popular musicians. Today, the brand has expanded into various flavors, including cranberry, cherry, grape, orange, tropical, ginger, and vanilla, among others.

6
Mountain Dew

Image: Shane

Mountain Dew was originally created in the 1940s by Tennessee beverage bottlers Barney and Ally Hartman as a mixer for whiskey. The name "Mountain Dew" was a colloquial term for homemade liquor, making it fitting for the soda’s Appalachian roots. However, the drink only took on its citrus-flavored, energizing modern form after being acquired by the Tip Corporation in 1961.

It remains one of the most caffeinated sodas on the market, containing 54 mg of caffeine per 12-ounce can—nearly double that of Coca-Cola. This is likely what draws many soda drinkers to this flavor, as the high sugar and caffeine content can give a short-term boost of energy.

7
RC Cola

Image: Brooke Cagle

Founded in 1905 by Claud A. Hatcher, Royal Crown Cola (RC Cola) was originally created as a direct competitor to Coca-Cola and Pepsi. The soft drink was born after the Hatcher family, who were grocery store owners, could not get a discount for purchasing large volumes of Coca-Cola syrup from local distributors. Frustrated, they vowed to create their own alternative.

Despite never achieving the same market dominance as Coke or Pepsi, RC Cola soon gained a loyal following, especially in Southern states. Unlike its rivals, RC offered a slightly stronger cola flavor, which many found refreshing compared to the sweeter taste of Coke. RC Cola also innovated with the first aluminum can for sodas and was one of the first companies to produce diet sodas, such as Diet Rite.

8
Fanta

Image: Renato Trentin

Did you know that Fanta was born in Germany during World War II, of all places? After local Coca-Cola plants could no longer import syrup due to trade embargos, German businessman Max Keith created a new soda using available ingredients—which were mostly fruit scraps and whey.

Fanta quickly became a wartime favorite in Germany. After the war, Coca-Cola regained control of the plant, formula, and trademarks, introducing Fanta to the U.S. in 1955. It rapidly gained popularity as a fun, fruit-flavored alternative to traditional sodas. While Fanta's orange flavor remains its best seller, the brand now offers over 90 flavors worldwide.

9
A&W Root Beer

Image: David Lusvardi

A&W Root Beer was introduced in 1919 by Roy Allen, who first started selling it at a parade honoring returning World War I veterans. Its creamy texture and rich flavor quickly made A&W Root Beer a favorite, especially when paired with vanilla ice cream to create the now-iconic root beer float.

By 1922, Roy Allen partnered with fellow entrepreneur Frank Wright, and A&W became a franchised brand, launching one of the first fast-food chains in America that same year. Despite struggling with labor shortages and sugar rationing during World War II, the company endured and remains one of the most iconic root beer brands in America to this day.

10
Sunkist

Image: The Pop'd Shop

Sunkist, launched in 1979 by the Sunkist Growers cooperative, was introduced to tap into the American love for citrus-flavored sodas. Known and loved for its bold orange flavor, Sunkist was the first major orange soda to include caffeine in its formula, setting it apart from competitors like Crush and Fanta.

Most importantly, Sunkist's success was greatly boosted by its association with the California citrus industry. Its marketing campaigns, including the "Taste the Sun" slogan, further linked the brand to sunny, vibrant outdoor activities, making it one of the top-selling orange sodas in the U.S. for decades.

History History 4 min read

Even biz wizards fail sometimes

What brought Sears down? 10 mistakes from giant companies

Image: Melinda Gimpel

As Dr. House once said, mistakes are as serious as the results they cause. And, in the case of big companies, those mistakes can be just as big, often measured in terms of lost jobs and money. From poor marketing decisions to small mistakes that cause multi-million dollar losses, the types of blunders made by some of these companies and individuals are nothing short of breathtaking— and not in a good way. Take a look at the following 10 stories of failure. Did you know any of these?

1
$125 million for a Grade-school math error

Image: Aaron Lefler

Imagine losing a hugely expensive spacecraft due to a simple mix-up between English and metric measurements . That is exactly what happened to NASA in 1999 when a Mars orbiter designed by Lockheed Martin was lost in space.

The confusion caused a malfunction on the $125 million craft, resulting in the probe’s loss. Although it was unusual for Lockheed to use English measurements for a NASA design (since NASA had stipulated using metric measurements for many years), there were still several instances where the error should have been caught but wasn’t.

2
Toys ‘R’ Us blunder

Image: Taylor Heery

If you think an action figure of a drug dealer isn’t the best idea for a toy store , you’re not alone. Yet, for some reason, Toys "R" Us decided otherwise in October 2014, possibly hoping to cash in on the massive success of the Breaking Bad TV series.

Unsurprisingly, the giant toy retailer was forced to pull from its shelves four collectible dolls based on characters from the AMC hit show, each doll featuring a detachable sack of cash and a bag of meth.

3
Apple Maps' rocky beginnings

Image: CardMapr.nl

When Apple decided to launch its own map application on iOS devices after a conflict with Google in 2012, users quickly realized that the Apple app was not nearly as launch-ready as it should have been .

Locations were mislabeled, roads were missing, and it occasionally steered people in entirely the wrong direction. The problem was eventually, though largely, resolved, but it was an embarrassing misstep for a company known for never launching a product before it was as near-perfect as possible.

4
Bank of America debit card fee

Image: Ali Mkumbwa

Back in 2011, when the backlash against the banking industry had not yet reached its boiling point, Bank of America announced it would charge customers $5 per month to use their debit cards .

It was a bad business decision. More than 300,000 people signed an online petition, and Fox Business Network’s Gerri Willis cut up her debit card on air. The bank pointed to federal regulations as the reason for the charge but ultimately capitulated to consumer demand after a month before the fees went into effect.

5
$33 airline tickets from Toronto to Cyprus

Image: Miguel Ángel Sanz

If buying a business class ticket regularly priced at $2,558 for just $33 sounds too good to be true, it probably is. Except in 2006, when an Alitalia employee accidentally forgot to input two extra zeros when pricing business-class tickets from Toronto to Cyprus.

Due to the exchange rate on that day and the blunder, hundreds of buyers managed to snag fares for just $33. The airline honored those deals, accepting the heavily discounted price for the 509 people who purchased tickets before the error was detected.

6
A $70 million comma

Image: Nattipat Vesvarute

As the folks at NASA and Alitalia have shown us, small errors can lead to costly mistakes. The following blunder comes courtesy of Lockheed Martin , which issued a contract to a customer with a missing comma in the sale price .

The astute customer held the aerospace company to the contract, costing Lockheed Martin $70 million for a C-130J Hercules aircraft in June 1999.

7
Sears misses the ship

Image: Estefania Cortes

A retail giant that faced a situation similar to the one Kodak faced—embrace the new and unknown or cling to the old, successful recipe—Sears sold everything from socks to tires via mail order, shipping across the U.S.

Choosing to stick with the old method, the company ended its catalog and delivery business in 1993 . In 1994, Amazon was founded , filling the business void that Sears had just created. The rest is history.

8
Passing on Microsoft

Image: Jaime Marrero

$60 million might seem like a lot of money to us regular folks, but for someone with very deep pockets like Texas businessman and two-time U.S. presidential candidate Ross Perot, it wasn’t all that much.

In 1979, he was offered the chance to buy Microsoft for that sum. However, his final offer to the tech company was just $15 million, and as a result, the Texan missed out on the opportunity to own what would become one of the biggest companies in the world .

9
Blackberry sticks with the old

Image: Thai Nguyen

Another case of a brand sticking with the old instead of embracing the new, BlackBerry was all the rage at the start of the 21st century— until Steve Jobs came along with the Apple iPhone .

While BlackBerry Messenger was extremely popular, with over 80 million users worldwide, the device lacked the new touchscreen functionality and sleek design of the Apple product. From being a market leader, BlackBerry’s market share plummeted to 0.2% by 2016.

10
RadioShack’s downfall

Image: Jelleke Vanooteghem

Not so long ago, RadioShack was a familiar presence on the streets and the go-to place for buying batteries and electronics. But it was that same brick-and-mortar presence, coupled with a reluctance to embrace e-commerce , that ultimately led to its demise .

Eventually, poor profit margins on what they could sell, combined with a loan they couldn’t repay, brought down what was once the go-to place for electronics.

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