History History 3 min read

I want to believe

Why do we knock on wood for good luck? 12 common superstitions explained

Image: Susannehs

We’ve all heard about the seven years of bad luck that are said to follow if we break a mirror, or why tossing salt over one’s shoulder is supposed to keep misfortune away. Superstitions have been a part of everyday life in the U.S., often passed down through generations without much thought to their origins. Let’s take a look at the origins of 12 common superstitions that continue to influence how people think and act today.

1
Breaking a mirror

Image: Savannah B.

As we’ve all heard, breaking a mirror is said to bring seven years of bad luck— a belief that dates back to the Romans . They thought a mirror didn’t just reflect your face, but also your soul.

Because the Romans also believed that life renewed itself every seven years, the curse was thought to last exactly that long.

2
Walking under a ladder

Image: Nick Fewings

This superstition has its roots in medieval Europe, where ladders leaning against walls formed a triangle, a shape that symbolized the Holy Trinity .

Walking through it was seen as breaking the sacred shape and inviting misfortune. Today, most people avoid it not only out of superstition but also for simple safety.

3
A black cat in your path

Image: Emmeli M

In the Middle Ages, black cats were linked to witchcraft and were thought to be witches’ companions—or even witches in disguise. Crossing paths with one was considered dangerous .

Though many cultures view black cats as lucky, in the U.S., the old stigma has persisted.

4
Knocking on wood

Image: Glen Carrie

The habit of knocking on wood to ward off bad luck likely comes from ancient pagan traditions. Trees—especially oaks—were believed to house protective spirits .

Touching or knocking on wood was a way to call on those spirits for protection. The phrase and the action traveled across centuries, and now it’s a common phrase in everyday conversations.

5
Opening an umbrella indoors

Image: Kato Blackmore 🇺🇦

The superstition that opening an umbrella indoors brings bad luck originates from 18th-century England. Early umbrellas were large, stiff, and often had metal spokes.

Opening one indoors could cause injury or break household items , so the "bad luck" warning worked as a practical safety rule.

6
Friday the 13th

Image: Nik

Friday has long been considered unlucky in Christian tradition because it was said to be the day of the Crucifixion. The number thirteen was also viewed as ominous, connected to the Last Supper .

When the two were combined, Friday the 13th gained its spooky reputation. Despite rational explanations, some hotels skip floor 13, and many people still avoid major plans on that date.

7
Spilling salt

Image: ekaterina shishina

Salt was once precious and expensive, symbolizing purity and friendship. Spilling it was considered wasteful and unlucky in ancient times.

The practice of tossing a pinch over your left shoulder comes from folklore, supposedly to blind the devil lurking there . It’s a tiny gesture that still lingers on dinner tables today.

8
Four-leaf clover

Image: Barbara Krysztofiak

The four-leaf clover is a symbol of good fortune dating back to the Celts, who believed the rare leaves provided protection against evil spirits .

Since clovers typically have only three leaves, the fourth leaf came to symbolize rarity and luck.

9
Rabbit’s foot

Image: Timofei Adrian

Carrying a rabbit’s foot for luck traces back to African and European folklore, where rabbits were seen as fertile, magical creatures .

The superstition spread through American culture in the 19th century, especially in the South. Even though it might seem unusual—and potentially unsanitary—the lucky rabbit’s foot remains a well-known charm today.

10
Wishbone

Image: Museum of New Zealand Te Papa Tongarewa

The tradition of making a wish on a wishbone originates with the Romans, who, in turn, borrowed it from the Etruscans. They believed that birds held divine powers .

Breaking the bone with someone else was thought to transfer luck to the person who ended up with the larger piece .

11
Coin in a fountain

Image: Lila Mitchell

Tossing a coin into water to make a wish has its roots in ancient Europe. Wells and springs were considered sacred, often associated with gods or spirits.

People dropped coins as offerings for health or good fortune . Today, fountains across the U.S. and around the world collect millions of coins.

12
Wishing upon a star

Image: Ali

The superstition of wishing upon a star comes from ancient Greece and Rome, where falling stars were believed to carry messages from the gods .

Even today, looking up at the night sky and spotting a shooting star inspires many people to make a wish.

History History 4 min read

Stories of Hollywoodland

12 things you didn't know about the Hollywood Sign

Image: Clément Proust

The Hollywood Sign is full of history, sponsorships, drama, and reinventions. Did you know that it was originally not only a longer word but also physically larger? And like the Eiffel Tower, it was originally intended to be a temporary structure. Read on to learn more interesting facts about LA’s most famous backdrop !

1
It was originally an advertisement

Image: Emma Timmers

Have you ever wondered why the sign exists at all? After all, not many cities display neighborhood names on a nearby hill . When the sign was first erected in 1923, it was simply a billboard promoting a real estate development, and it was supposed to stand for only about 18 months.

2
It used to be longer

Image: Sarah Sheedy

The sign originally read "Hollywoodland" , the name of a new housing development that promised wealthy buyers unique views of the sunny hills of Los Angeles. So, they stuck a gigantic sign on Mount Lee. Just temporary , they said. Just for marketing .

Over 20 years later, the district had become more culturally relevant than the housing development, but people had grown used to the sight by then. So, they decided to let go of four letters. Each cost a fortune to maintain anyway.

3
It used to be bigger

Image: Eliot

The original "Hollywoodland" sign was massive. Each letter stood 43 feet tall and stretched 30 feet across. They were made from thin metal panels slapped onto wooden frames and held up by telephone poles.

It dazzled from afar, but up close, it was a wobbly mess . The construction was so flimsy that by the 1930s, some of the letters were already tilting, cracking, or sliding out of place.

4
It’s appeared in more movies than most actors

Image: Ramaz Bluashvili

Doesn’t that fact make you giggle? It’s not Bette Davis, and it’s not Anthony Hopkins—it’s the Hollywood Sign that has more movie credits .

Aliens have blown it up. Earthquakes have toppled it. Sharks have flown right through it. But it’s also been the backdrop for kisses, chases, and friendship montages. Directors love it because it screams "L.A." in three seconds flat.

5
Technically, it’s not in Hollywood

Image: RDNE Stock project

The Hollywood Sign doesn’t actually sit within the neighborhood of Hollywood—it stands atop Mount Lee, inside Griffith Park, which is managed by the City of Los Angeles . So while it may say Hollywood , it’s not technically in Hollywood.

6
It’s been rebuilt twice

Image: Gerald Schömbs

By the 1940s, the city stepped in and gave the sign a minor facelift. After the crumbling "LAND" was scrapped, the remaining letters were patched up.

But by 1978, the sign was in serious trouble again—rusted, leaning, and on the verge of collapse, it was deemed beyond repair. This time, Hollywood did what it does best: rebooted it entirely . A new sign was built from scratch, using steel beams and concrete foundations.

7
Celebrities "sponsored" letters

Image: Joseph Menjivar

When Hollywood cried for help in the late ’70s, it was Playboy founder Hugh Hefner who stepped in. The city didn’t have the funds to rebuild the sign, so Hefner threw a glitzy fundraiser to find sponsors for each of the nine letters, at $27,777 apiece.

And it worked. Alice Cooper funded the "O" in memory of Groucho Marx. Gene Autry sponsored the second "L." Even Warner Bros. chipped in.

8
No public trail leads directly to it

Image: Venti Views

Perhaps you’ve heard a disappointed tourist complain about this before: You can hike near it. You can pose below it. But actually walking up to the letters is a no-go. The trails in Griffith Park will get you close, with plenty of Instagram-worthy views. But conservation efforts mean you’ll never legally stand between the "L"s.

One reason is that decades ago, it was easier to reach the sign—and some fans even climbed the letters.

9
The land surrounding it was once nearly sold for development

Image: izayah ramos

In the early 2000s, developers had their eyes on the land behind the sign. The plan was to construct luxury homes in the hills with killer views. But the public response was pure outrage.

Enter Hugh Hefner (again), along with celebrities and conservation groups , who raised over $12 million to save the land. Today, those hills are permanently protected.

10
It has its own security team

Image: Lukas Geck

As mentioned earlier, you can’t get a selfie next to the "H" because the sign is off-limits to the public. It’s monitored 24/7 with infrared cameras, motion sensors, microphones, and regular patrols. Some hikers still try their luck, but trespassing can lead to citations, fines, and in some cases, arrest.

11
It’s copyrighted; you can’t just slap it on a T-shirt

Image: Simon Ray

Call a lawyer before you print the Hollywood Sign on your merch. Some trademark rights to the sign are owned by the Hollywood Chamber of Commerce. That means any commercial use—like shirts, mugs, or movie scenes— requires a license . Even photographers have to tread carefully.

12
Helicopters were used to move the letters

Image: Somchai Kongkamsri

The letters have been helicoptered off before. In 1978, when the new sign was being installed, the old, rusted letters had to go. But since you can’t exactly wheel 50-foot steel slabs down a hiking trail, helicopters came to the rescue.

One by one, the original letters were airlifted off the mountain in a strange, sky-high farewell. It was quite an event, and crowds gathered to watch.

General General 3 min read

Is the customer always right?

These 11 golden rules of customer service are slowly dying, and it’s sad

Image: Frankie Cordoba

Before apps, chatbots, and self-checkout lanes, American customer service followed a quiet code. These unwritten rules shaped how stores, diners, hotels, and service counters operated for decades. Many of these rules aren’t posted on walls or included in training manuals, but customers expect them all the same. Many older Americans still remember a time when good service felt personal, patient, and proudly human.

1
Every customer deserves a warm greeting

Image: Fotos

It might sound strange these days, but there was a time when walking into a store without acknowledgment was once considered bad service . Clerks were expected to smile, make eye contact, and greet customers promptly.

That greeting also set expectations. It told customers help was available and that their presence mattered. For many Americans, being welcomed was just as important as the product itself.

2
Anticipating needs before being asked

Image: SERGEI BEZZUBOV

Good service meant paying attention. A waiter refilled the water before the glasses were empty. A clerk offered assistance before confusion set in. Anticipation showed experience and pride in the job, not pushiness .

Customers noticed these small gestures. They made interactions smoother and more personal, creating the feeling that service was thoughtful rather than reactive or scripted.

3
Quick service shows respect for time

Image: Brad Rucker

Old-school service emphasized quick acknowledgement, even if immediate help wasn’t possible. Letting customers wait without explanation was considered rude . A simple "I’ll be right with you" went a long way.

Speed mattered, but calm mattered more. The goal was efficiency without rushing, making customers feel valued rather than hurried through an interaction.

4
Courtesy is non-negotiable

Image: Vitaly Gariev

"Please" and "thank you" were mandatory words in customer service. These phrases weren’t optional politeness, they were expected standards that showed mutual respect between employee and customer.

Their absence was noticeable. Courtesy made transactions feel human and cooperative, reminding customers they were being served by people and not being processed by a system.

5
Eye contact means attention

Image: Petr Sevcovic

Maintaining eye contact was a core part of service etiquette. It showed that the employee was listening and engaged , not distracted or indifferent. Customers felt acknowledged simply by being looked at.

Avoiding eye contact suggested boredom or disinterest. In traditional service culture, body language carried as much weight as spoken words.

6
Know the product by heart

Image: Lefteris kallergis

Employees were expected to know their products or menus thoroughly. Having to constantly check references or ask others weakened customer confidence and slowed service.

Product knowledge signaled competence and pride . Customers trusted businesses more when employees spoke clearly and confidently about what they sold.

7
Personal conversations stay private

Image: Vitaly Gariev

Chatting about personal matters within earshot of customers was strongly discouraged. Service time belonged to the customer, not coworkers’ off-duty lives .

This rule reinforced focus and professionalism. Customers expected attention, not background noise that suggested distraction or disinterest.

8
Complaints are handled calmly

Image: Amir mohammad jafari

Arguing with customers was seen as a failure of service. Employees were trained to listen first, apologize when appropriate, and resolve issues without defensiveness .

Even when customers were wrong, maintaining calm preserved dignity of both sides. The goal was always resolution, never confrontation.

9
Regular customers are remembered

Image: Vitaly Gariev

Recognizing repeat customers by name or preference was common practice . It made people feel valued and turned routine visits into familiar experiences.

This personal recognition built loyalty long before reward cards existed. Customers returned because they felt known, not tracked.

10
Cleanliness is godliness

Image: Alexander Mils

A clean counter or dining area signaled care and attention. Customers assumed that if visible areas were clean, unseen operations were handled in the same manner .

Cleanliness wasn’t just decorative, it was reassuring. It quietly communicated reliability and professionalism.

11
Customer privacy is sacred

Image: Taylor Davidson

What happened during a transaction stayed there . Discussing customers outside the interaction was considered extremely unprofessional and disrespectful.

Trust was part of the service experience. Customers expected discretion, especially in smaller communities where word traveled quickly.

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