General General 4 min read

Lines that stuck

Which brand first said "Just Do It"? How many slogans can you recognize?

Image: Justcreativestock

We might forget many things, but some songs and brand slogans have been living in our brains for years, completely rent-free! From the iconic "Just Do It" to the catchy "I'm Lovin' It," today, we're celebrating these 6 slogans that definitely stood the test of time. Can you match each one to its brand?

1
Just Do it

Image: Peter Aroner

This sportswear brand has been supporting top athletes for many, many years. It was founded in 1964 in the beautiful state of Oregon, though under a different name than the one it has today! Famous for its "Swoosh" logo, it started out making sports shoes, but today, it offers different kinds of apparel and products. We know you know which brand we're talking about!

2
Melts in Your Mouth, Not in Your Hands

Image: JACQUELINE BRANDWAYN

For those of us with a sweet tooth, there's one candy that checks all the boxes. It has chocolate, colorful candy, a mix of textures, and a lot of flavor!

Although still one of the most popular candies among Americans today, this brand isn't new; it was actually founded back in 1941. And here's an interesting fact: When it was created, one of the brand's main goals was to make the perfect candy for WWII soldiers! Can you guess which brand it is?

3
Breakfast of Champions

Image: engin akyurt

A good breakfast is one thing, but a breakfast of champions? That's a new level! And we all want to start the day like a champion, don't we?

This cereal brand certainly knows that, and that's why it adopted this unforgettable slogan. It was created in 1924, and since the 1930s, it has featured iconic athletes on its boxes. Guess who was the first? Lou Gehrig, The "Iron Horse" of baseball!

4
I'm Lovin' It

Image: Joyce Panda

When it comes to fast food, this brand is the first that comes to mind. Originally founded as a drive-in restaurant in 1940, it grew by leaps and bounds to become the famous brand it is today, present in more than 100 countries around the world! Both its slogan and logo are hugely recognized worldwide, and it's hard to find someone who hasn't tried something from its menu.

5
There are some things money can't buy. For everything else…

Image: Fabian Blank

This company really knew how to condense their service into a great slogan! And, in fact, they have been using it for almost 3 decades. Founded in 1966 with a different name than the one it has today, this financial services company is not only here in America but you can also find it in Europe, Asia, Africa, and Australia! What's your guess?

6
Betcha Can't Eat Just One

Image: Tim Mossholder

This brand's slogan is absolutely true! Their snack is so delicious that it's one of the most popular salty treats, not just in America but all over the world.

Surprisingly, this brand is over 90 years old! Its success is likely due not just to its iconic advertising campaigns but also to the delicious "crunch" inside every bag. Do you already know which brand we're talking about?

7
Just Do it- Nike

Image: Domino Studio

Of course! Nike has been encouraging us to "Just Do It" since 1988, when it adopted this iconic slogan, now one of the most famous in the world. With its classic athletic spirit, Nike inspires us to take action with purpose, overcome obstacles, and chase our goals.

8
Melts in Your Mouth, Not in Your Hands- M&Ms

Image: Sebastian Gómez

That's right! This iconic M&M's slogan has been around for more than 70 years, and its origin is quite interesting. As we mentioned, the brand aimed to create a candy suitable for WWII soldiers, so they came up with the genius idea of coating chocolate with a thin candy shell to keep it from melting inside the package. Just brilliant (and delicious)!

9
Breakfast of Champions- Wheaties

Image: Andrijana Bozic

With its famous slogan, Wheaties has been associating itself with sporting excellence since 1933, reinforcing this image by featuring elite athletes on each of its orange boxes. Michael Jordan, Serena Williams, and Muhammad Ali are just some of the great competitors that have been on the cover.

10
I'm Lovin' It- McDonald's

Image: Brett Jordan

Of course you knew it! "I'm Lovin' It" is the legendary and unmistakable slogan of the Golden Arches: McDonald's . Though it feels like it's been around forever, it's actually relatively young! Introduced in 2003 , it debuted alongside a catchy jingle that you probably still have stuck in your head.

11
There are some things that money can't buy; for everything else, there's Mastercard

Image: Markus Winkler

Mastercard's "Priceless" campaign is one of the most successful advertising initiatives worldwide. Focusing on customers' feelings, it highlights the emotional value of things money can't buy, like love and happiness. But it also drives home a key point: for everything that does require money, there's a Mastercard to make it possible.

12
Betcha Can't Eat Just One- Lay's

Image: Mustafa Bashari

If you're craving a tasty snack, Lay's is probably one of the first brands that comes to mind. Known for being one of the most famous potato chip brands, they really know how to tempt us. That's why they rightly say, "Betcha Can't Eat Just One." At least, we definitely can't!

Geography Geography 4 min read

Crazy festivals

This town has a wife-carrying competition, and that's just the beginning!

Image: Samson Katt / Mary Taylor

Festivals are all about food and music, we know, but in some corners of our country, people have re-invented the concept of festivals making them delightfully bizarre, uniquely creative, and just plain fun. This road trip is a different one, we’ll take you to ten places with unique festivals for you to attend, once you check all the traditional ones off your list! Pack your bags, we’re ready whenever you are!

1
Cardboard sled race

Image: Jeremy McKnight

Want to have fun? Get cardboard, tape, and go to Grand Haven’s Winterfest in Michigan where, every January, kids and adults build their own sleds and race down a snowy hill, hoping to make it to the bottom before their creation falls apart.

Prizes are handed out for speed, creativity, and team spirit. It’s all in good fun, at least for the crowds who watch as contestants slide hoping their creation comes to nothing before reaching the finish line!

2
Frozen dead guy days

Image: Henrik L.

If you think your family has odd traditions, wait until you hear about Frozen Dead Guy Days in Estes Park, Colorado.

This festival is inspired by the real-life story of Bredo Morstoel, a Norwegian man who was cryogenically frozen in a shed in Colorado (yes, really.) After local officials discovered the situation, instead of shutting it down, they embraced it and turned it into a full-blown festival.

Now, every March, thousands of visitors gather to watch coffin races, polar plunges, and even a Frostbite Fashion Show. A festival to die for, huh?

3
North American wife carrying championship

Image: Kyle Sudu

Ever thought of carrying your spouse through an obstacle course? In Newry, Maine, that’s exactly what happens every October at the North American Wife Carrying Championship.

Let us explain: Teams race across a 278-yard course with two dry obstacles and one water challenge, all while carrying their partner upside down, legs over the shoulders.

You don’t have to be married to enter, any duo can participate. The winners get a hilarious prize: the carried person’s weight in beer and five times their weight in cash. We’re in!

4
Corgi beach day

Image: fatty corgi

Twice a year, Huntington Beach, California, becomes a fluffy paradise thanks to Corgi Beach Day. What’s not to love about these short, stubby-legged dogs? This festival is to celebrate them!

Thousands of corgis, and their humans, of course, gather on the sand to play, dress up, and compete in fun contests. There are food trucks, vendors selling corgi-themed goodies, and even giveaways. Best part? All breeds are welcome, just be sure to dress up your pup in something fun, so they stand out among the sea of short legs and wagging tails.

5
Underwater music festival

Image: Sarah Lee

Music festivals are fun, but how about one underwater? Every July, divers and snorkelers in the Lower Keys, Florida, gather for the Underwater Music Festival, where music is played through special underwater speakers.

People dress as mermaids and sea creatures, pretending to play fish-shaped instruments as they float through the ocean. The festival promotes coral reef conservation, making it both entertaining and educational. The kind of fun we love!

6
Art Car Parade

Image: Ichsan Pratama

Every April, the streets of Houston, Texas, transform into a moving art gallery. The Art Car Parade features vehicles that have been painted, sculpted, and decorated into rolling masterpieces.

Some cars look like bananas, shoes, or space-themed creations, while others resemble Mad Max-style hot rods. What started as a small event in the 1980s has grown into the biggest free event in Houston, with up to 300,000 spectators lining the streets.

7
Twins days festival

Image: Jørgen Håland

Have you got a twin? Pack your bags and head to Twinsburg, Ohio. A place that lives up to its name by hosting Twins Days every August, the largest annual gathering of twins in the world.

Twins from all over attend, participating in a "Double Take! parade, contests, and research studies. Scientists and universities even conduct twin-related research, with some offering cash or gift incentives for participation. Every year, the festival has a theme, and many twins show up in matching costumes.

8
UFO Festival

Image: ruddy.media

If you’ve ever wondered about aliens and UFOs, Roswell, New Mexico, is the place to be in July.

The UFO Festival celebrates the famous Roswell Incident of 1947 when a flying saucer crash-landed near the town. We know that the government later said it was just a high-altitude research balloon, but many people still believe aliens were involved. The festival includes parades, alien costume contests, laser shows, and an "Alien Crawl" bar event for adults. An out-of-this-world experience, if we may say so!

9
WNC Bigfoot Festival

Image: Jon Sailer

Bigfoot may be a Pacific Northwest legend, but in Marion, North Carolina, he’s a local celebrity. The WNC Bigfoot Festival started in 2018 after reported Bigfoot sightings in the area, and it’s been a hit ever since.

Every May, visitors travel to the town to hear Bigfoot experts give lectures, watch a Bigfoot-calling contest, and browse Sasquatch-themed art and souvenirs. Would you like to go to this one?

10
Mothman Festival

Image: Carol Petri

In Point Pleasant, West Virginia, people embrace the mystery of the Mothman, a red-eyed winged creature first spotted in 1966.

Now, every September, the Mothman Festival celebrates the legend with vendors, cryptid-themed art, Mothman-shaped food, and hayrides. Visitors can also tour the Mothman Museum or take a bus tour of the infamous TNT area, where the creature was first seen.

History History 3 min read

Tales of The Rock

Convicts wanted to stay at Alcatraz? Myths and truths about the prison

Image: Andrew Patrick Photo

For decades, Alcatraz has been sold as America’s most terrifying prison: an island no one escaped, designed to break the worst criminals alive. But, as it turns out, the true stories are stranger and far more interesting. Behind the barbed wire were hot meals, music floating across the bay, children riding bikes, and inmates who actually asked to stay. Read on to learn more historical details about the prison !

1
"No one ever escaped alive"

Image: Kelly

Alcatraz loved to sell itself as inescapable. According to official records, no inmate ever made it off the island alive . But the fine print matters…

Five men were not listed as dead, only as "missing and presumed drowned." No bodies were ever recovered… But, considering the cold, fast-moving waters of San Francisco Bay, drowning was a plausible explanation.

2
A 1962 escape still haunts the FBI

Image: Line Knipst

For example, there’s this one story. In June 1962, Frank Morris and brothers John and Clarence Anglin vanished from their cells. They left behind dummy heads made of soap, toothpaste, and toilet paper . Using spoons, they had widened ventilation holes and built a raft from raincoats.

The FBI closed the case in 1979, concluding they drowned. But decades later, new evidence and family testimony reopened the question: What if they didn’t? No bodies were ever found.

3
It was not the harshest prison in America

Image: Klemens Köpfle

Despite its fearsome reputation, Alcatraz was not physically brutal by prison standards of the 1930s. Inmates had single cells, decent sanitation, and regular hot meals, which was not common at the time. In fact, after transfers to other prisons, some inmates requested to return.

4
Prisoners ate shockingly well

Image: Grant Durr

Alcatraz did not believe in hunger as punishment. As mentioned, inmates were served hot breakfasts, fresh bread, meat, and even desserts. The logic was simple: well-fed prisoners were calmer prisoners.

During the Great Depression, some inmates ate better on the Rock than they had on the outside.

5
Al Capone was just another prisoner

Image: Sindre Fjerdingby

Al Capone might have arrived at Alcatraz expecting influence, but he found none there. Stripped of his power, he became inmate number 85, assigned to cleaning duty.

He received no special treatment and no protection from other inmates. His mob connections meant nothing behind those walls. All of this proves that Alcatraz was designed to erase reputations.

6
There was music

Image: Clément Falize

Did you know that Alcatraz had music? Inmates were allowed instruments , and a small prison band rehearsed regularly. There are records of even Al Capone participating in its band.

Legend has it that on quiet evenings, the sound carried across the water to San Francisco. But that may be only local lore.

7
"The Hole" was a real nightmare

Image: Vanessa Werder

Solitary confinement at Alcatraz was called D Block, but inmates knew it as "the Hole." Prisoners were kept in near darkness and silence for days or weeks.

There, meals were restricted, sometimes to bread and water. Inmates came to fear the Hole, as it meant no talking, no reading, no escape from your thoughts, and no sense of time.

8
Nearby sharks were not a threat

Image: Rodrigo Soares

Hollywood seems to love the idea of man-eating sharks circling Alcatraz. But, in reality, the bay’s sharks are small and harmless to humans.

What truly made escape deadly was the near-freezing water and violent tidal currents . Temperatures could drop below 55°F, which would cause rapid muscle failure.

9
Not all inmates were America’s worst criminals

Image: Rita Morais

Alcatraz housed famous gangsters, but many inmates were sent there for different reasons. Some were transferred simply for disciplinary issues, breaking rules, or attempting escape elsewhere.

The figure of the island was a control tool, not just a punishment for violent crime. The threat of being sent to the island seemed to keep other prisons in line.

10
Families lived next to the cells

Image: Liberty Jay

Guards lived on the island with their wives and children . So, you could say that Alcatraz was a whole neighborhood. Kids played baseball, rode bikes, and attended school by ferry.

There were birthday parties and movie nights, because normal life unfolded just steps away from locked cells.

11
Alcatraz closed because it was too expensive

Image: Malcolm Hill

The prison shut down in 1963 because it was financially unsustainable . Everything from fresh water to fuel had to be shipped by boat. Plus, salt air corroded buildings constantly, driving maintenance costs sky-high.

Explore more American facts

Choose your favorite category!

General
General

As American as apple pie—the very best America has to offer!

Culture
Culture

Delve into the astounding richness of American lore.

Geography
Geography

Hop in and explore vast and diverse American landscapes.

History
History

Discover the key moments that shaped the United States.