Culture Culture 7 min read

CHILDHOOD WONDERS

Relive Your Childhood With 10 Of The Most Popular Toys!

Image: Vanessa Bucceri

Toys are usually a child’s first companions: They were there when we were lonely or bored, they taught us through playtime and maybe even allowed us to meet our first real-life friends with whom to share the treasures in our toy box. Since the dawn of our country, a myriad of toys and games have defined each decade, creating wonderful memories in the minds of generations of American children.

We have selected ten of the most iconic toys that have truly defined the lives of countless Americans. Is your favorite toy from your childhood on this list? Keep on reading and enjoy!

1
Teddy bear

Image: Oxana Lyashenko

We’ll start with the surprising origins of a global icon. While there is some debate as to the country of origin of the teddy bear, there’s absolutely no doubt as to where the furry companions of our childhood got their names. And, considering that the source of the teddy bear’s name comes from the highest office in the United States government , we think we can safely state that this toy is truly an American icon.

In 1902, President Theodore Roosevelt was invited on a hunting trip to Mississippi, on which his group cornered and tied a black bear to a tree for the president to shoot. Displeased by what he thought was unsportsmanlike behavior, the President refused and the bear was freed. This story was published in many national newspapers, and it quickly became extremely popular. So much so, that a Brooklyn businessman designed a small, cuddly bear and advertised it on his shop as "Teddy’s bear" . And just with that, our 26th President unwillingly named this quintessential toy.

2
Super Soaker

Image: Steward Masweneng

If you were a kid during the 80s or 90s, you probably played with the extremely refreshing Super Soaker on a hot summer day. This reimagined water gun featured an innovative design that added pressurized air for longer and stronger water bursts. Showcasing a futuristic design, the Super Soaker felt like shooting a sci-fi laser gun, which seems only reasonable considering it was created by a former NASA engineer.

In 1982, engineer Lonnie Johnson, who specialized in aerospace design, came across the idea of the Super Soaker while conducting an experiment in his house. Johnson’s prototype combined household items like a PVC pipe and a two-liter soda bottle. While rudimentary, this first design successfully shot powerful streams of water. The rest is history: Johnson was able to mass-produce his design, and the Super Soaker became the summer toy for millions of American children.

3
Slinky

Image: Adam Valstar

Just like with the Super Soaker, the man behind this iconic toy was a successful American engineer. In 1943, while investigating a way to suspend sensitive equipment aboard ships, naval engineer Richard T. James accidentally dropped a torsion spring he was working with. James noticed the curious way in which the spring kept on moving after hitting the ground, and with that, the idea of one of the most beloved toys of the 20th century was born.

Richard and his wife Betty initially made 400 "Slinkys", which were first carried by a department store in Philadelphia for Christmas 1945. This first production was sold in less than 90 minutes , and the Slinky quickly proved to be an instant success. To this day, approximately 300 million Slinkies have been sold all over the world.

4
Rubik’s cube

Image: Olav Ahrens Røtne

Let’s deal with the elephant in the room first: No, the Rubik’s Cube is not an American invention. However, just like the rest of the world, this tricky puzzle took the United States by storm during the 70s and 80s, so it seemed only fair to add this beloved toy to this list. In the 1970s, Hungarian architecture professor Ernő Rubik designed the first prototype of the Rubik’s cube, as a way to create a system with parts that could move independently. However, he realized he had built a rather entertaining puzzle when he tried to restore the sides of his cube. Rubik applied for a patent in Hungary and started selling his "Magic Cube" by 1975.

By the 1980s, the Rubik’s Cube became a global sensation. It is reported that over 200 million cubes were sold between 1980 and 1983. In America, this puzzle immediately gained status as a cultural icon: In 1981, the Museum of Modern Art in New York exhibited a Rubik’s cube, while the 1982 World's Fair in Knoxville, Tennessee featured a six-foot version of the toy.

5
G.I. Joe

Image: Justin Wilkens

In 1963, Manhattan inventor and licensing agent Stanley Weston came up with the idea of a military action figure . Perhaps unbeknownst to him, Weston’s prototypes would soon inspire G.I. Joe, the first toy to teach American children about how every U.S. soldier can be a superhero to treasure and admire.

Produced by Hasbro, the G.I. Joe series encompasses countless action figures throughout their almost 60 years of history. Most of the toys feature the titular "G.I. Joe Team", a league of military heroes that defends the world from the evil deeds conducted by the "Cobra" organization.

6
Frisbee

Image: Patrick Reynolds

If any kid playing around with a cool stick they found lying can teach you anything, it doesn’t take much to make a fun toy that children will enjoy. Case in point: In 1937, Walter Frederick Morrison and his future wife Lucille realized how fun it was to toss a popcorn can lid back and forth. After WW2, Morrison worked on several designs until, in 1955, he designed "the Pluto Platter" , the very first version of what we now know as the Frisbee.

The story behind the name of this iconic toy is rather interesting. Wham-O, the company behind the commercialization of the Pluto Platter, realized that Yale University students were calling their product by another name. Since the plastic discs resembled empty pie tins , they called them "Frisbies" after the Frisbie Pie Company, a pie supplier for the university.

7
Barbie

Image: Elena Mishlanova

Barbie truly needs no introduction : She’s definitely the world's most famous doll, selling over six billion units in its 60-year history. She has been featured in a myriad of TV shows and movies, including an Academy Award-winning live-action film in 2023. With such a prolific and wondrous career, it’s easy to forget how Barbie's story started: With an innovator watching her daughter play.

One evening in the 1950s, businesswoman Ruth Handler noticed that, whenever her daughter played with paper dolls, she enjoyed pretending they were adults. At the time, most dolls depicted infants and babies, so Handler created the prototype of an adult-bodied doll, which she named "Barbie" after her daughter Barbara. On March 9, 1959 (a date which is now Barbie’s official birthday), the very first Barbie doll was presented at the American International Toy Fair in New York City.

8
Hula hoop

Image: Patricia Prudente

The hula-hoop is definitively the oldest toy on this list: Archaeologists believe that children and adults played with hoops of some kind since at least 500 BC. However, in 1958, a plastic hoop launched by American toy company Wham-O became insanely popular, and with that, the hula-hoop mania was born.

Named after its resemblance to the hip movements of the traditional Hula dance, the hula-hoop is still a remarkably popular toy . Not only that, hooping is considered an excellent and fun exercise, promoted as an excellent way to improve cardiovascular health.

9
View-master

Image: Girl with red hat

Just like the Slinky, the View-Master wasn’t originally conceived as a kid’s toy. And, to be perfectly honest, at its core it is truly an entertainment experience for all ages: An innovative and fresh way of enjoying beautiful images and scenery. However, it wouldn’t be right not to include this wonderful device in this list, since it has touched the hearts of thousands of American children since 1939.

Created by pharmacist Edwin Mayer in Portland, Oregon, the View-Master was introduced at the 1939 New York World's Fair. While its original intent was to provide an alternative to postcards, over time it included cartoons and short stories aimed at children. Famously, the View-Master’s most popular reels featured Disney and Hannah Barbera characters.

10
Legos

Image: Xavi Cabrera

We’ll end this list with an absolute classic . With over 75 years of history and no sign of slowing down, Legos have truly shaped the lives of millions of children around the world. The true beauty of these colorful bricks is that they are only limited by children’s imagination which, we are sure you’ll agree, is definitively limitless. In the right hand, a single plastic brick can be the start of a giant dinosaur, a spaceship, or a bell tower.

The humble beginnings of Lego come from the town of Billund, Denmark, where a carpenter named Ole Kirk Christiansen started making wooden toys in 1932. Christiansen named his company "Lego" after the Danish phrase leg godt , which translates to "play well". By the end of the 1940s, the company was already producing an early version of its iconic interlocking bricks, now considered a completely ubiquitous cultural icon.

General General 3 min read

The nation’s wide collection

The most bizarre things held in the Library of Congress

Image: Stephen Walker

The Library of Congress is famously vast, but the strangest treasures are the ones that make you blink and ask: why? Old cake, locks of hair, specific songs, and even ordinary social media posts are all part of the nation’s most important collection. Read on to discover some of the oddest items the national library keeps guarded!

1
12 years of all tweets

Image: Marten Bjork

If you were an active and public Twitter user between the years 2006 and 2017, guess what? Your words are preserved in the Library of Congress .

The platform’s first twelve years are contained in a digital collection meant as a historical record of a new communications channel. From 2018 onwards, the Library started acquiring only "particularly interesting" tweets.

2
Oddly specific movies, like "Shrek" or "Wall-E"

Image: Denise Jans

The Library preserves film culture through the National Film Registry and other collections.

Recent registry additions have included animated hits such as Shrek , while the Library’s preservation programs and official announcements explain why even mainstream animated features matter as cultural artifacts worth saving. The Registry also contains enduring classics such as Grease , Citizen Kane , and The Wizard of Oz .

3
Specific songs, like "Livin’ La Vida Loca"

Image: Bruno Guerrero

Music enters the Library’s life via the National Recording Registry and the Music Division. Ricky Martin’s "Livin’ La Vida Loca" is one of the recordings the Library has recognized for cultural impact; these entries help posterity understand what particular songs meant to listeners at the time.

Other anthems are also preserved in the collection, like Aretha Franklin’s " Respect " and Journey’s " Don’t Stop Believin. "

4
A moldy wedding cake

Image: gryzoon

A sliver of wedding cake from P.T. Barnum’s era spectacles survives in the Library of Congress’s Manuscript Division as a historical oddity. Donated in the 1950s, it now sits darkened with age and mold.

The cake came from the wedding of Charles Stratton, who was 25 years old and just 35 inches tall at the time. Stratton performed in Barnum’s shows under the name General Tom Thumb, delighting audiences with his song-and-dance routine.

5
A map of the Grand Canyon made of chocolate

Image: Steve Johnson

Yes, that is a real thing. The Geography and Map Division highlights a 1991 topographic map of the Grand Canyon molded in chocolate , made by the Chocolate Topographic Company.

6
What Lincoln was carrying when he died

Image: Engin Akyurt

The Library’s Treasures and related pages describe the modest, deeply human contents found on Abraham Lincoln after he was shot : a silk-lined wallet with newspaper clippings, a Confederate five-dollar bill kept as a curiosity, spectacles, a pocketknife, a handkerchief, and a watch fob, among other everyday items.

7
Locks of hair from Jefferson, Beethoven, and others

Image: benjamin lehman

Why not? The Library’s Manuscript and Music Divisions preserve numerous strands of hair attributed to notable figures : from presidents such as Thomas Jefferson to composers like Ludwig van Beethoven, as well as other cultural icons including Walt Whitman, Clara Barton, and George Washington!

8
Thomas Jefferson’s vanilla ice cream recipe

Image: Colin Fearing

Among Jefferson’s papers, which the Library and Monticello both reproduce and discuss, is his handwritten vanilla ice cream recipe : cream, egg yolks, sugar, and vanilla, frozen using ice and salt. A fundamental (and surprisingly delicious) document of history!

9
A precursor of the Monopoly Game (The Office Boy)

Image: Kathy Marsh

Monopoly’s genealogy includes several predecessors. Most famously, Elizabeth Magie’s 1904 The Landlord’s Game is the well-documented precursor.

Other commercial board games , such as Parker Brothers’ The Office Boy (an 1889 Horatio Alger–style career game), along with various moral and occupational boards, helped shape the emerging mass-market game industry that ultimately produced Monopoly .

History History 5 min read

Marketing experts!

Can you see the arrow in the logo? 12 American brands' logos decoded!

Image: KelvinStuttard

Logos are everywhere: on billboards, coffee cups, your favorite gadgets—you name it! But how much attention do we really pay to the stories behind them? For example, did you know about the hidden arrow in the FedEx logo? And what about Tesla—is it just a T, or is there more to it? Big brands, big logos, big backstories —of course! Let’s take a fun dive into 12 iconic American brand logos and the hidden tales they tell.

1
Disney: A signature of magic

Image: Gui Avelar

Some logos inspire happiness at first glance, don’t you think? Walt Disney’s logo is a perfect example for us. It’s playful and inviting, and that’s because it’s modeled after Walt Disney’s very own signature, or at least an artistic version of it.

The truth is that Walt’s actual handwriting looked pretty different from the logo we know today because he changed his signature frequently, making it nearly impossible to determine if this version was ever truly his. In any case, it was very successful, and if you ask us, this logo screams "happily ever after."

2
McDonald’s: Golden arches or hidden symbol?

Image: Janet Ganbold

The moment you see a golden "M," your mouth starts watering, doesn’t it? However, the famous Golden Arches weren’t always part of McDonald’s logo history.

Back in the 1950s, they were part of the restaurant’s architecture, we mean actual arches on either side of the building!

When designing a logo, the company leaned into that imagery to create something unforgettable. Well, they definitely did it! And we’re lovin’ it!

3
Coca-Cola: Scripted for success

Image: Efekan Akyüz

That classic Coca-Cola logo has remained surprisingly consistent since 1887. The secret? A font called Spencerian Script, which was highly fashionable back in the late 19th century.

The smooth, flowing letters give it a friendly, approachable feel, it’s like an invitation to "have a Coke and a smile."

Over the years, the brand played with design elements (remember the old glass bottles?), but the logo’s handwritten charm never wavered. The old-school way truly is the best way in some cases.

4
Dove: A symbol of softness

Image: Akshay Bandre

Some logos are so powerful, that you can almost taste them. In this case, you can smell and feel it at the same time. Have you ever noticed the graceful bird on Dove products? That dove isn’t just for show, it represents peace, gentleness, and care , which is exactly what the brand aims to evoke.

When Dove first launched in 1955, its messaging was all about moisturizing and being kind to your skin. The logo, paired with the brand’s soothing colors, reinforces that sense of softness. It’s one of those designs that just feels good, even before you try the products.

5
Amazon: The smile that points the way

Image: Christian Wiediger

The story behind the name is quite fascinating, but let’s focus on the logo. Amazon’s logo isn’t just a smile—it’s a smile with a purpose. Look closely, and you’ll notice the arrow stretches from "A" to "Z," symbolizing the company’s goal to offer everything you could ever need.

And that curved arrow? It’s designed to look like a grin, giving the brand a friendly, customer-first vibe. With a logo this clever, it’s no surprise they’ve grown into an online shopping powerhouse. This is the kind of logo we like—what about you?

6
Google: The colors of curiosity

Image: sarah b

At first glance, one might think Google just put together the letters, chose random colors, and launched the site. But that’s definitely not the case—this logo is packed with meaning.

To begin with, they are not random colors, they are primary colors, chosen to represent creativity and approachability .

As for the unexpected green "L," it’s a nod to the idea that Google likes to break the rules (in a good way, of course). Over the years, the company has refreshed the logo’s font and shading, but the vibe remains the same. And let’s not forget about the festive Doodles—they’re genius!

7
Starbucks: From the sea to your cup

Image: Athar Khan

That green mermaid on your Starbucks cup? She’s actually a two-tailed siren, inspired by an old Norse woodcut. Why a siren, you may ask? Well, the brand wanted to evoke the allure of coffee as something irresistible —like a siren’s call.

Over time, the logo has evolved, losing the "Starbucks Coffee" text to let the siren shine on her own. Curious enough, the first design included the name of the company on the outer part of the circle, but they decided to eliminate that and let the siren do all the luring work on her own!

8
FedEx: The arrow you didn’t see

Image: Jan Rosolino

FedEx has one of the sneakiest logos in the business world. Between the "E" and the "X," there’s a hidden arrow that represents speed and precision . And once you see it, you can’t unsee it!

This wasn’t the original version, though. Designed in 1994, the logo is a masterclass in subtlety and clever branding, much like Amazon’s. It’s a perfect fit for a company that prides itself on delivering packages quickly and efficiently.

9
Domino’s: Three dots, infinite pizza

Image: Miroslav Denkov

Speaking of logos you can taste, right? Domino’s logo features three dots, which represent the first three locations of the pizza chain .

Originally, the company planned to add a new dot for every store they opened. Can you imagine if they had kept that idea? They quickly realized that wouldn’t work with their explosive growth.

Paired with the iconic red and blue colors, the logo is as comforting as a fresh box of pizza. And let’s be real—who doesn’t love their pizza?

10
Tesla: An electric secret

Image: Tesla Fans Schweiz

Tesla’s sleek, futuristic logo isn’t just a fancy "T"; it’s actually a nod to the company’s cutting-edge tech. The "T" is designed to resemble a cross-section of an electric motor, tying into Tesla’s mission of revolutionizing transportation .

Pair that with its clean lines and modern vibe, and you’ll see that the logo feels as innovative as the cars themselves. It’s a perfect example of branding that matches the product: bold, forward-thinking, and undeniably cool. What do you think?

11
Levi’s: A stitch in time

Image: Mnz

Few pieces of clothing are as iconic as a pair of Levi’s, right? That’s because both the item and the logo are equally simple, bold, and instantly recognizable .

The classic red tab is the result of eight redesigns. The first version of the logo included two horses pulling in opposite directions of a pair of jeans, trying to rip them—and failing, of course! But that was just the beginning.

The logo we know today was introduced by the same designer who worked on Coca-Cola’s script and the inspiration was the stitching on the back pocket of the jeans. The rest, as they say, is comfortable and durable history!

12
Pepsi: A logo full of energy

Image: Ja San Miguel

This article comes to an end with a classic brand. Pepsi’s logo has gone through dozens of iterations, but the current design—a red, white, and blue globe—is packed with meaning.

The wavy lines represent energy and dynamism, while the patriotic colors nod to its American roots, naturally. And if you were doubtful that it represents our country, you can read the 27-page redesign manifesto from 2008, which reportedly cost millions and came with a full explanation of its symbolism!

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