General General 5 min read

CELEBRATION NATION

Festivals and Fun: Exploring 10 of America's Cultural Celebrations

We live in a fast-paced world. But fortunately, there is always room to pause and celebrate , right? America offers many festivals and celebrations that not only reflect key aspects of our culture but also bring together thousands of people each time they take place. Whether you're into beaches, deserts, or mountains, there's a celebration for you in every corner of the country! Let's check out these 10 American festivals and celebrations you won't want to miss!

1
Albuquerque International Balloon Fiesta

Image: Rory McLaughlin

This festival is a visual feast. If a single hot air balloon in the sky attracts a lot of attention, imagine hundreds of them flying at the same time!

In the 1970s, a group of hot air balloon fans got together in Albuquerque, New Mexico , and decided to honor their passion by creating this festival, which was held for the first time in 1972. In that inaugural year, there were just over 10 balloons, a big difference from the hundreds and hundreds you can see at the festival today.

The Albuquerque International Balloon Fiesta is held annually in early October and lasts for nine days! If you want to go, start planning your visit, as around 800,000 visitors attend the event every year.

2
Coachella

Image: Eric Ward

This is the Coachella Valley Music and Arts Festival, better known as just Coachella.

With the goal of bringing together artists from different genres, Paul Tollett and Rick Van Santen launched the festival in 1999 . Set against the backdrop of the Coachella Valley in the Colorado Desert, the music and dancing create a unique experience.

Although it didn't take place in 2000, Coachella became an annual event starting in 2001 and has grown ever since. Considered one of the largest and most popular music festivals in the world, it attracts around 250,000 people every year.

If you want to enjoy several days of music against a beautiful landscape, you have to attend Coachella. But wait—if you decide to go, don't forget to plan your outfit carefully!

3
Mardi Gras

Image: Carol Highsmith's America

It was the French who brought this tradition to America in the late 17th century. The first American Mardi Gras took place in 1703 in Mobile, Alabama. However, the city of New Orleans, Louisiana, made the celebration famous.

Held annually during the last day of Carnival—that is, the day before Ash Wednesday—Mardi Gras displays its renowned parade full of masks and costumes attracting over a million visitors every year! The celebration is so important that it was declared a legal holiday in Louisiana so everyone can attend.

If you want to experience this incredible festivity and taste some delicious King Cake, you must go to New Orleans for Mardi Gras!

4
South by Southwest (SXSW)

Image: Joey Thompson

Roland Swenson, Louis Black, and Nick Barbaro met in Austin, Texas, in 1987 with a shared idea. They felt that local bands and musicians deserved a chance to showcase their talents. And so South by Southwest was born. Today, the event has grown so much that it is now a massive festival that celebrates not just music but also movies!

SXSW is held in Austin every March, spanning around 10 days. If you are interested in tech, entertainment , and the media industry in general, you can't miss this festival, which attracts about 500,000 people!

5
New Orleans Jazz Festival

Image: JosephHershMedia

Mardi Gras is not the only massive festivity held in New Orleans . The city also hosts the spectacular New Orleans Jazz & Heritage Festival, a major celebration of music and culture.

As the name implies, this festival celebrates jazz music and everyone who loves and plays it, along with other genres like blues,R&B, and gospel. It was founded by George Wein, a music promoter, and was first held in 1970.

This popular event, which includes music, dance, art, and food, takes place over two weeks each spring, between April and May, attracting an impressive 500,000 visitors every year.

6
The Aloha Festival

Image: Taylor Friehl

If you are looking for paradisiacal landscapes, the Aloha Festival is your destination. It takes place every year during September, and you've probably guessed where: in the beautiful state of Hawaii .

With the aim of celebrating and honoring Hawaiian culture, this festival was established in 1946 . Today, the festival spans about two weeks, during which visitors and locals come together to enjoy hula dancing, parades, contests, and art exhibits. It is also a great opportunity to discover delicious Hawaiian dishes .

If you haven't planned your vacation yet, September is the perfect time to visit Hawaii!

7
Chicago Air and Water Show

Image: Nicolas Radzimski

If you're still thinking about the Albuquerque hot air balloon show, we have another celebration that takes place in the sky : the incredible Chicago Air and Water Show.

This show emerged in 1959 as a way to showcase the capabilities and skills of military aircraft and offer an exciting spectacle for people in Chicago. Over the years, the event has become one of the most famous air and water shows.

It is usually held during the third weekend of August. If you want to see aerial tricks and performances—including incredible moves by the famous U.S. Navy Blue Angels and U.S. Air Force Thunderbirds—this festival is the show for you. Just be sure to plan your trip in advance, as it attracts an impressive 2 million spectators each year!

8
Comic-Con

Image: Kashawn Hernandez

Perhaps all you need to create a world-famous event is a group of enthusiastic people who share the same passion as you. Such was the case for the group of comic book fans who gathered in San Diego, California, and held the first Comic-Con in 1970 . Their goal was to celebrate everything from beloved comics and iconic characters to movies, TV series, video games, and pop culture.

Today, Comic-Con has spread around the world. The San Diego convention, in particular, remains one of the most prominent, with around 140,000 people each year.

Many attendees come dressed as their favorite heroes and characters, playing the roles and trading memorabilia with other fans. The event also attracts well-known actors, authors, cartoonists, directors, and animators, so you might meet one of them during your visit!

9
The Sundance Film Festival

Image: Myke Simon

This festival was born in 1978 as the Utah/US Film Festival in Salt Lake City, with the intention of showcasing independent American cinema. A few years later, it was moved to Park City, and it was renamed the Sundance Film Festival in 1985 after Robert Redford's character in the 1969 film Butch Cassidy and the Sundance Kid .

Today, it is a major festival that showcases various film categories and genres, gathering around 120,000 people each January. In addition, the event attracts talented directors, screenwriters, and actors.

If movies are your thing, you know where to run next January!

10
Burning Man

Image: Sasha Matveeva

In 1986, Larry Harvey and Jerry James gathered on Baker Beach in San Francisco, California, and built a large wooden effigy. They then decided to set it on fire , which led to the birth of the Burning Man Festival.

What started as a spontaneous act then grew into an annual event, attracting more and more people each year. The lack of space made that, in 1990, the event was moved to the Black Rock Desert in Nevada, where it is still held today.

Each year, around 70,000 people unite in the desert for 9 days between August and September, performing artistic expressions and exchanging products and gifts. The event culminates in the incredible burning of the effigy, also known as "The Man." If you enjoy adventure and don't mind "a bit" of fire, you must attend this festival!

General General 4 min read

Everything sweet!

Bake, slice, repeat: Discover some of the best American pies!

Image: congerdesign

Few things are as American as apple pie, right? But that's not the only dessert; there’s much more to the American dessert table. From regionally inspired treats to creative twists on classic flavors, the pies and cakes enjoyed across our nation are a significant part of our culinary culture and identity. Do you prefer fruity fillings, creamy custards, or rich cakes? Whatever you choose, there’s an option for you, and we’ve gathered 12 of them in this article! Just don’t blame me if you get hungry halfway through!

1
Apple pie

Image: Priscilla Du Preez 🇨🇦

You can’t talk about traditional American desserts without mentioning apple pie, so let’s kick off this article with it! While its roots trace back to Europe, apple pie has become a symbol of American pride.

It’s the perfect combination of buttery crust, sweet apples, and warm spices like cinnamon. Of course, like any traditional dish, there are several variations. But isn’t it great to go back to the basics? If there’s one pie everyone loves, this is it!

2
Brown Derby cake

Image: amirali mirhashemian

The Brown Derby Cake isn’t your typical pie, but its story is worth savoring. It was created in 1927 by caterer Harry Baker in Los Angeles.

You might be wondering about the name’s origin—it comes from its domed shape, which resembles a derby hat. Made famous by the iconic Brown Derby restaurant, this cake combines rich chocolate layers with airy whipped cream and fruit for a delicious finish. If you’re feeling fancy, this is the treat to try!

3
Cranberry pie

Image: Food Photographer | Jennifer Pallian

Do you know how some feelings can be tasted? Well, if you want to taste autumn, have a slice of cranberry pie.

This tangy treat is a favorite during the holiday season, thanks to its beautiful red hue and bold flavor. Made with fresh or dried cranberries, sugar, and a hint of orange zest, it perfectly balances sweetness and tartness. Serve it at Thanksgiving and watch it quickly become the star of the show.

4
Sour Cream Rhubarb Pie

Image: Maximilian Zahn

If you’ve never tried sour cream rhubarb pie, you’re in for a treat. The tartness of the rhubarb is mellowed by a creamy custard filling made with sour cream, creating a dessert that is both tangy and luxurious.

Often topped with a crumbly streusel, this pie is a Midwest favorite that feels both rustic and indulgent. Give rhubarb a chance—in a pie, it’s a superstar!

5
Pecan pie

Image: nikohoshi

Speaking of classics, pecan pie is the king of Southern desserts—and for good reason, we might say! With a gooey filling made of sugar, butter, and eggs, topped with toasted pecans, it’s as rich as it gets.

Traditionally served during Thanksgiving, this pie has a caramel-like sweetness that pairs perfectly with whipped cream. And the crunch of the pecans? It’s dessert perfection in every bite!

6
Lemon tart

Image: Ira Ushak

Okay, this isn’t technically a pie, but a lemon tart deserves a spot in this article, don’t you think? This tangy dessert features a velvety lemon custard nestled in a buttery crust.

It’s like sunshine on a plate—bright, bold, and just the right amount of sweetness! Lemon tarts are refreshing compared to heavier desserts, there’s not a specific season for them, making them perfect year-round. It’s a must-try for citrus lovers!

7
Squash Custard Pie

Image: Natalia Y.

This one might come as a surprise to you, but it’s a delicious nod to fall flavors, and if you like pumpkin pie, you’ll like this one too. Made with sweetened pureed squash, eggs, cream, and warm spices, it offers a fun and unique twist, right?

Squash pies have been part of American cuisine since colonial times, showcasing the resourcefulness of early cooks. It’s a cozy, comforting dessert that’s perfect for sweater weather.

8
Oregon’s Marionberry Pie

Image: micheile henderson

Oregon takes pride in many things, and one of them is marionberry pie—as it should! Marionberries, a cross between two types of blackberries, are sweet, juicy, and perfect for a pie. Native to Oregon, these berries create a filling that’s rich and slightly tart. The pie is a regional treasure, it's as Oregonian as rainy days and coffee shops.

9
Coca-Cola cake

Image: Toa Heftiba

No, we’re not kidding. Coca-Cola cake was born in the South, and it is as uniquely American as its namesake soda.

In case you were wondering, yes, Cola is a key ingredient, and it gives the rich, moist chocolate cake a subtle caramel flavor. It’s often topped with a fudgy glaze, and if you’re a Coca-Cola fan, you simply must try a slice of this one!

10
Carrot cake

Image: Sharon Chen

As you can see, using vegetables as key ingredients in pies is quite common—and successful! Carrot cake is a moist, spiced cake studded with grated carrots and often walnuts or raisins. As if that weren’t enough, we can’t forget about the cream cheese frosting, which made it quite popular among Americans. Do you like this one?

General General 3 min read

Humble beginnings

American companies that started in a garage

Image: Cristian Iorga

Great companies don’t always begin in shiny office towers or corporate campuses. In fact, some of America’s most influential brands started in the most ordinary place imaginable: a garage. With limited money, basic equipment, and a big idea, a few determined founders managed to build businesses that eventually changed entire industries. Sometimes all it takes is a garage, a few tools, and the determination to turn a simple idea into something extraordinary. Below are ten well-known American companies whose journeys began in garages before becoming global household names.

1
Apple

Image: Laurenz Heymann

Apple Inc. famously started in 1976 in the Los Altos garage of Steve Jobs’ parents. Jobs and Steve Wozniak assembled early versions of the Apple I computer there, selling circuit boards to local computer hobbyists.

What began as a small project between two friends eventually grew into one of the world’s most valuable companies, producing iconic products like the iPhone, Mac, and iPad.

2
Amazon

Image: Marques Thomas

Amazon began in 1994 when Jeff Bezos launched an online bookstore from the garage of his rented home in Bellevue. Early operations included simple desks and computers connected to the growing internet.

From selling books online, Amazon rapidly expanded into nearly every retail category and eventually became one of the largest e-commerce and cloud computing companies in the world.

3
Google

Image: Karollyne Videira Hubert

Google started in 1998 in a garage rented from Susan Wojcicki in Menlo Park. Founders Larry Page and Sergey Brin worked there while developing their revolutionary search engine.

Their algorithm dramatically improved how people found information online, and the company quickly grew into a global tech powerhouse that now operates under Alphabet Inc.

4
Hewlett-Packard

Image: Rubaitul Azad

Hewlett‑Packard, often called HP, was founded in 1939 by Bill Hewlett and Dave Packard in a small garage in Palo Alto.

Their first product was an audio oscillator used by sound engineers, including early customers at The Walt Disney Company. That modest workspace is now considered the birthplace of Silicon Valley.

5
Disney

Image: Seif Abukhalaf

The Walt Disney Company traces part of its origin to a garage studio used by Walt Disney and Roy O. Disney in the early 1920s in Los Angeles.

Working with minimal equipment, the brothers produced early animated films that would eventually lead to the creation of Mickey Mouse and a global entertainment empire.

6
Harley-Davidson

Image: Nathan Dumlao

Harley‑Davidson began in 1903 in a small wooden garage in Milwaukee. Founders William S. Harley and Arthur Davidson built their first motorcycle prototype there.

The company grew steadily and became one of the most iconic motorcycle brands in the world, known for its powerful engines and loyal fan base.

7
Mattel

Image: Sean Bernstein

Mattel began in 1945, when Harold Matson and Elliot Handler started making picture frames in a garage workshop in Los Angeles.

Leftover frame scraps were used to create dollhouse furniture, which became so popular that the company shifted its focus to toys. Mattel would later introduce famous products like Barbie and Hot Wheels.

8
Dell

Image: Greg Rosenke

Dell Technologies was founded by Michael Dell in 1984. While the company began in his college dorm room at the University of Texas at Austin, early operations soon moved into a small garage workspace where computers were assembled and upgraded.

Dell’s direct-to-consumer sales model helped transform the personal computer industry and made the company one of the world’s largest PC manufacturers.

9
Yankee Candle

Image: Rhamely

Yankee Candle began in 1969 when teenager Michael Kittredge II made a homemade candle in his family’s garage in South Hadley as a Christmas gift.

Neighbors wanted to buy the candles, and the small hobby quickly turned into a thriving business. Today, the brand is one of the most recognized names in scented candles.

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