1

Keep Austin weird (Austin, Texas)

Image: MJ Tangonan

We’ll begin with one of the most distinctive unofficial mottos out there. In the year 2000, an Austin resident named Red Wassenich called a radio show and made a pledge encouraging fellow citizens to " Keep Austin Weird ." The phrase resonated with him, and he soon began printing bumper stickers and shirts. It was quickly embraced by other Austinites, eventually evolving into the unofficial motto still seen all over the Texas capital.

2

Al-Ki (Washington)

Image: Toan Chu

The only American state that has a fully unofficial state motto. " Al-Ki " (also written as "Alki") is a word from Chinook Jargon that translates to "by and by," though it’s sometimes interpreted as " hope for the future ." Whichever translation you prefer, both express a beautiful sentiment—one that reflects not only the optimism of early 19th-century settlers but also the warm, forward-looking spirit of the people of Washington State.

3

Land of Lincoln (Illinois)

Image: Joel Mott

Illinois takes great pride in being the home state of our 16th president—and with good reason. Who wouldn’t be proud of " The Great Emancipator "? Interestingly, Lincoln wasn’t born in Illinois; he was born in a log cabin in Kentucky and spent much of his childhood in Indiana. However, Illinois was definitely Lincoln’s home : it was in the "Prairie State" that he made a name for himself as a lawyer and met his future wife.

4

Sportsman’s Paradise (Louisiana)

Image: Fitsum Admasu

If you’ve ever visited the great state of Louisiana, you’ve probably noticed the many outdoor opportunities it offers, including abundant hunting, fishing, and trapping spots. While Louisiana’s official motto is "Union, Justice, and Confidence," many know the Pelican State by another moniker: "Sportsman’s Paradise."

5

Smiling faces, beautiful places (South Carolina)

Image: Jacqueline Munguía

One of the most memorable aspects of visiting the American South is experiencing its famous " Southern hospitality ." People from the South take pride in their warmth, kindness, and the instinctive way they welcome visitors. In that spirit, South Carolina’s unofficial motto perfectly reflects these values . After all, if you ever visit this great state, be prepared to be greeted by the two things it’s best known for: "Smiling Faces, Beautiful Places."

6

Taxation without representation (Washington, D.C.)

Image: Louis Velazquez

Most license plate mottos praise the state or city they represent. However, since 2000, Washington, D.C. has famously used a slogan that protests its unique political situation. For over 20 years, D.C. license plates have featured a variation of the phrase "Taxation Without Representation"—a quote that highlights the fact that D.C. residents must pay federal taxes without having voting representation in Congress.

7

Wild, wonderful (West Virginia)

Image: Sharosh Rajasekher

There’s nothing like a good alliteration to lift your spirits. West Virginia is known worldwide for its beauty—a living reminder that good things come in small packages . What the state lacks in size, it makes up for with its stunning scenery. In that spirit, we’d like to celebrate whoever coined West Virginia’s most famous unofficial motto: "Wild, Wonderful." It’s short, simple, and perfectly captures the essence of this remarkable state.

8

America’s Dairyland (Wisconsin)

Image: Brian Suman

Wisconsin is known around the world for the exceptional quality of its dairy products, and Wisconsinites take great pride in that fact. Don’t believe it? Just look at the fans of the Green Bay Packers, who often wear iconic "cheesehead" hats shaped like wedges of cheese, proudly celebrating their state’s most famous export. While the official state motto is the single word "Forward," many prefer Wisconsin’s unofficial title: "America’s Dairyland," a nickname that appears frequently across the state.

9

Life Elevated (Utah)

Image: Taylor Brandon

In 2006, Utah’s Department of Tourism introduced a new slogan to promote tourism and inspire residents to take pride in their beautiful state. The slogan, "Life Elevated," was featured on tourism signs and license plates throughout "The Beehive State." When you think about it, the slogan is quite clever, especially considering it indirectly references one of Utah’s most beloved natural wonders: Arches National Park.

10

Old Dominion (Virginia)

Image: STEPHEN POORE

From "the Mother of Presidents" to "the Mother of States," Virginia boasts a collection of iconic nicknames . While "Old Dominion" may not be as self-explanatory as some other monikers, it’s no less impressive. The name originates from Virginia being the first overseas dominion of the English kings and queens .

1

Empire State Building

Image: Afif Ramdhasuma

We’ll begin with what’s perhaps the most famous skyscraper in "The City That Never Sleeps". The Empire State Building speaks to the magnificence and grandeur of New York City: After all, it is named after the State of New York’s official nickname, "The Empire State".

At the time of its construction, the Empire State Building was the tallest building in the world, a title held for almost 40 years. Its exquisite Art Deco design and innovative architecture have turned it into an instantly recognizable icon. Perhaps more famously, it has been featured in unforgettable pictures like "Sleepless in Seattle" and "King Kong". Be honest: Whenever you see a picture of this building, can’t you almost see a humongous ape perched atop its antenna?

2

Flatiron Building

Image: Vidar Nordli-Mathisen

For many, the most remarkable feature of this iconic building is its unusual name, which comes from its also rather unusual shape. The Flatiron is considered a New York City institution, and its history is almost as inspiring as its groundbreaking design.

In its early years, the Flatiron was known by the derisive nickname "Burnham's Folly", since detractors believed that architect Daniel Burnham’s design was a laughable idea. History would prove Burnham right though, since the Flatiron is still one of the most instantly recognizable skyscrapers in the world.

3

Willis Tower

Image: Gardhy Granados

For any Chicagoan who might be reading this, we know that you probably still call this building the "Sears Tower", but we thought it would be appropriate to include the official new name of this iconic skyscraper. Located in the heart of the "Loop", the Willis Tower is a 110-story, 1,451-foot building that has truly earned its place in Chicago’s skyline.

Since its opening in 1973, Willis Tower has proudly held the title of the world’s tallest building for close to 25 years. Regardless, this juggernaut is still an American landmark and one of Chicago’s most visited tourist attractions.

4

Transamerica Pyramid

Image: Chris Leipelt

While most pictures of San Francisco’s skyline are usually dominated by the Golden Gate Bridge, visitors of "The City by the Bay" are frequently dazzled by this unusual yet breathtaking building. Completed in 1972, the Transamerica Pyramid was San Francisco’s tallest building until 2018, when it was surpassed by the Salesforce Tower.

Without a doubt, the most striking aspect of this building is its groundbreaking design: Just like San Francisco’s carefree spirit of independence, this building seems effortlessly innovative. It has been compared to other revolutionary designs, most notably to "the Shard" building in London.

5

Columbia Center

Image: Anthony Alexander

Formerly known as "the Bank of America Tower" (or BOAT for short), the Columbia Center was constructed in downtown Seattle in the early ‘80s: At the time, this imposing black skyscraper was the highest building on the West Coast. While most of this skyscraper is leased for private usage, it does house the highest public viewing area west of the Mississippi River.

The Columbia Center’s design produces a rather interesting effect: Since the building is composed of 3 separate segments joined by 2 setbacks, viewers from the street might believe the Columbia Center is made from 3 different towers set side to side.

6

The Chrysler Building

Image: Anthony Fomin

As you probably expected, many iconic skyscrapers from "The City That Never Sleeps" will be featured in this article. The Chrysler Building is an art-deco masterpiece located at the intersection of 42nd Street and Lexington Avenue, which holds the distinction of being the world’s very first supertall skyscraper.

This building was commissioned by (and named after) Walter Chrysler, head of the Chrysler Corporation, and its construction was marked by a friendly competition with the Empire State Building for the title of the world’s tallest building. In that sense, the Chrysler Building’s remarkable 1,046 feet height gave it this impressive title, albeit only for 11 months.

7

Wells Fargo Plaza

Image: Franky Magana

If you ever find yourself taking a stroll through Downtown Houston, you’ll definitely come across a gorgeous all-glass skyscraper. You can’t miss it: After all, the Wells Fargo Plaza is the tallest all-glass building in the entire Western Hemisphere, standing at an impressive 992 feet.

This skyscraper was formerly known as the Allied Bank Plaza and in, 1988, it was renamed to the First Interstate Bank Plaza. However, when in 1996 First Interstate Bancorp was bought by Wells Fargo, this skyscraper changed its name once again to the Wells Fargo Plaza we all know.

8

John Hancock Center

Image: Jonathan J. Castellon

Founding Father John Hancock truly deserves all the praise it can receive from the American people, so it stands to reason that he should have his name honored by a 1,128-foot supertall skyscraper. Located in the iconic "Magnificent Mile", the John Hancock Center was for a while the tallest building in Chicago, surpassed by the previously mentioned Willis Tower.

This skyscraper was completed in 1969 and it has remained a Chicago staple ever since. It houses several restaurants and offices, as well as approximately 700 condominiums. Interestingly, the John Hancock Center is the background on which the 1988 horror film "Poltergeist III" takes place: Posters for this film featured this skyscraper, with a menacing lighting bolt crossing the night sky behind it.

9

Bank of America Plaza

Image: Luis Negron

Just like the Empire State and the Chrysler buildings, the Bank of America Plaza is another wonderful example of Art Deco architecture located between Midtown and Downtown Atlanta. This gorgeous skyscraper is instantly recognizable thanks to its unusual color palette, and it holds the distinction of being the tallest building of any U.S. state capital.

If you are lucky enough to visit "the City in a Forest", try to visit the Bank of America Plaza at night. You’ll quickly notice that the stunning golden spire at the top of the building (which is actually shaped like the Plaza itself) glows alongside a gorgeous pyramid of girders, in a lovely orange hue that tries to resemble old street lights.

10

Home Insurance Building

Image: Александр Македонский

We’ll end this article by honoring an iconic skyscraper that, while it is not still standing, lives on in the proud history of our country. Standing at 138 feet, the Home Insurance Building might not seem remarkably tall by today's standards but, at the time of its construction in 1885, this Chicago historical landmark became the world’s very first skyscraper.

Due to a decrease in its occupancy, the Home Insurance Building was demolished in 1931, alongside 5 other buildings, to make way for the site on which the Field Building now stands. However, this landmark’s legacy still stands, earning its well-deserved place in history as the father of the skyscraper.

1

Tony the tiger

Image: Sten Ritterfeld

Tony the Tiger is a strong contender for the title of the world’s most famous cereal mascot: his go get 'em' attitude and amazing design have cemented him as a pop culture icon. Tony has been the quintessential mascot for Frosted Flakes since the 1950s, encouraging families to add this delicious cereal to their kids’ breakfast.

Curiously, Tony first appeared as part of a group of mascots that included characters like Katy the Kangaroo or Elmo the Elephant. However, this tiger’s immense popularity made him Frosted Flakes' sole representative. In due time, Tony’s family got bigger: the character now has a spouse called "Mrs. Tony" and two children, Antoinette and Tony Jr.

2

Ronald McDonald

Image: Erik Mclean

McDonald’s chooses to describe their iconic mascot and symbol, Ronald McDonald as "The Smile Known Around the World." This phrase perfectly summarizes this clown’s unbelievable popularity: McDonald’s claims that Ronald is only second to Santa Claus in terms of recognition and that virtually every schoolchild in America can immediately identify him.

In his 1963 television debut, Ronald McDonald’s appearance was quite different: these television spots featured a clown with yellow hair, striped yellow pants, and a McDonald’s cup on his nose. It wasn’t until 1966 that a real-life clown helped redesign the character, turning him into this instantly recognizable mascot.

3

Snap, Crackle, and Pop

Image: SqueakyMarmot from Vancouver, Canada, CC BY 2.0

Not many people know this, but the names of the three timeless Rice Krispies mascots actually come from a 1930s radio ad. At the time, Rice Krispies was advertised as "the talking cereal" and they promised to "merrily snap, crackle, and pop in a bowl of milk." A few years later, illustrator Vernon Grant took these onomatopoeic sounds to name the trio, calling them Snap, Crackle, and Pop.

Since their first appearance in 1933, these elf-like creatures have appeared in countless ads, often voiced by a myriad of talented actors that include names like Ben Schwartz, Tom Kenny, and Josh Brener.

4

Toucan Sam

Image: Necip Duman

As you might have noticed through their unusual spelling, Froot Loops are all about their loopy shape and the fun times that come with them. In that sense, this colorful breakfast cereal has an equally colorful representative: Toucan Sam, Froot Loops’ mascot since 1963.

Originally voiced by Hollywood legend Mel Blanc (responsible for voicing Bugs Bunny and Barney Rubble, among others), Toucan Sam has an extraordinary sense of smell, which helps him find Froot Loops from a great distance. Most Froot Loops ads end with Sam using his nose to locate a hidden bowl of cereal, before chanting his catchphrase "Follow your nose! It always knows!"

5

Phillie Phanatic

Image: Michael Stokes, CC BY 2.0

Few characters literally stand out as the Phillie Phanatic does. The moment you arrive at Citizens Bank Park to watch the amazing Philadelphia Phillies play, you will immediately notice this furry, green bird dancing somewhere in the stadium. Since 1978, this character has brought joy and treasured memories to countless Philadelphians.

Did you know that the Phanatic is a distant relative of the Muppets ? You would think his green fur made him a long-lost cousin of Kermit the Frog, but this relation comes from the fact that one of the Phanatic’s creators, Bonnie Erickson, also created the Muppets’ Miss Piggy and Statler & Waldorf.

6

Mr. Met

Image: Metropolitan Transportation Authority of the State of New York from United States of America, CC BY 2.0

We hope we don’t start any heated baseball debates by including this mascot, who many believe to be the very first Major League mascot to appear in human form. While Mr. Met first appeared as a cartoon character in programs, it was his 1964 introduction as a live costumed mascot that skyrocketed him to fame.

Although his design has varied over the years, Mr. Met is instantly recognizable through his striped Mets uniform and large baseball head. Soon after his inception, Mr. Met was given a female counterpart companion known as "Mrs. Met," who joins him in Citi Field to cheer on every New York Mets game.

7

Smokey the Bear

Image: Brian Wangenheim

Since 1944, Smokey the Bear has helped U.S. forests and landscapes with his prevention campaigns. Generations of American children have been inspired and encouraged by Smokey and his memorable catchphrase: "Only you can prevent wildfires!"

What’s interesting is that this iconic fictional bear inspired the name of a beloved real bear. In 1950, a three-month black bear cub was rescued from a massive wildfire in the Capitan Mountains in New Mexico. Although he was originally named "Hotfoot Teddy" by his rescuers, the cub was renamed "Smokey" after the fire safety mascot and was relocated to the National Zoo, where he grew up to become an American icon.

8

The California Raisins

Image: Syed F Hashemi

How did a 1986 commercial promoting the California Raisin Advisory Board end up becoming an Emmy-nominated, Billboard Hot 100-listed supergroup? Well, that’s the magic of the California Raisins at work. No one expected these anthropomorphized claymation raisins to be as popular as they were, and yet they went on to become the quintessential mascot for one of California’s most cherished agricultural products.

The Raisins were created by the advertising firm Foote, Cone & Belding. According to legend, one of the firm’s writers came up with the concept after saying "We have tried everything but dancing raisins singing 'I Heard It Through the Grapevine'." To everyone’s surprise, the Raisins' rendition of Marvin Gaye’s classic song became a massive success and paved the way for numerous other TV appearances, including a Saturday morning cartoon and a Christmas special.

9

McGruff the Crime Dog

Image: sydney Rae

In a medium already filled with exemplary TV detectives, McGruff the Crime Dog broke through the ranks and taught an entire generation of American children to "Take a bite out of crime!" Dressed in his iconic beige raincoat (reminiscent of the legendary Frank Columbo), this anthropomorphic hound was created by the National Crime Prevention Council in an effort to help prevent crime in America.

Over 40 years have passed since his national debut, but McGruff the Crime Dog still manages to do his part in increasing the safety of all Americans. This iconic character has appeared in national campaigns as recently as 2022, and will undoubtedly return whenever his country needs him.

10

Uncle Sam

Image: Steve Shook from Moscow, Idaho, USA, CC BY 2.0

We’ll end with what many believe to be the most iconic personification of the United States. While Uncle Sam is perhaps most known for the "I Want You" posters encouraging citizens to enlist in WWI, the truth is that the character is much older than that. In fact, his origins can’t be entirely traced, to the point that the birth of this iconic character is still shrouded in mystery.

Most historians agree that Uncle Sam first came into use during the War of 1812. According to this popular theory, the man who inspired this mascot was Samuel Wilson, a meatpacker from New York who supplied rations to the Army during the war. Apparently, many soldiers jokingly referred to the U.S. initials in their packages (that stood for "United States") as the initials for "Uncle Sam," unknowingly giving birth to this American legend.