History History 4 min read

Let’s take a tour

Alcatraz: The secrets, myths, and history of America’s prison

Image: Leon Bastain

Alcatraz, also known as "The Rock," is one of the most famous prisons in American history. But there’s more to this island than just high-security cells and daring escape attempts. From its unexpected origins to some weird inmate requests, Alcatraz is packed with stories that go far beyond what Hollywood has shown us. Whether you've visited before or just love a good history lesson, these 12 fascinating facts will give you a fresh perspective on this legendary landmark.

1
Alcatraz wasn’t always a prison

Image: Maxim Babichev

Before housing America’s most dangerous criminals, Alcatraz served as a military fort. In 1850, President Millard Fillmore designated the island as a military reservation, and by the Civil War, it held prisoners of war. Its strategic location in San Francisco Bay made it ideal for defense. It wasn’t until 1933 that it officially became a federal penitentiary. Over the years, its role shifted dramatically, but its reputation as an isolated fortress remained constant.

2
Prisoners built their own cells

Image: Oxana Melis

Talk about a tough day on the job! When Alcatraz transitioned from a military prison to a federal one, military prisoners were put to work constructing their own confinement. Between 1909 and 1911, they reinforced the existing structures to prepare for the worst of the worst. By the time the Department of Justice took over, the prison was ready to house America’s most notorious inmates. Imagine building the very walls that would later trap you inside!

3
Guards and their families lived on the island

Image: Tyler Rutherford

Alcatraz wasn’t just a prison; it was also home to families. The guards and their families lived in houses and apartments on the island, creating a tight-knit community. Children took a ferry to school in San Francisco every day and played safely away from the prison yard. Some even recall watching movies in the recreation hall while criminals like Al Capone were locked up just a few feet away. Life on Alcatraz wasn’t all gloomy for those outside the cells.

4
No executions took place on Alcatraz

Image: Rita Morais

Despite its reputation, Alcatraz never had an execution chamber. While prisoner violence did lead to some deaths, executions were not carried out on the island. Inmates sentenced to death were transferred to facilities like San Quentin. That didn’t make life any easier in Alcatraz; many prisoners still feared the harsh conditions and inescapable isolation of The Rock.

5
The Pacific Coast’s first lighthouse was on Alcatraz

Image: Bruce Warrington

Before it became infamous for its prison, Alcatraz played a vital role in maritime safety . In 1854, it became home to the first lighthouse on the Pacific Coast, guiding ships through the often foggy San Francisco Bay. Though a larger lighthouse replaced it in 1909, the original helped countless sailors navigate the treacherous waters surrounding the island. Today, it stands as a historic landmark, reminding visitors of Alcatraz’s earlier days.

6
No inmate officially escaped

Image: Leo_Visions

While Hollywood loves a good prison break story, no prisoner ever successfully escaped Alcatraz, at least not officially. The closest attempt came in 1962 when three inmates, including Frank Morris, disappeared after digging their way out using spoons. Their bodies were never found, leading to decades of speculation. Did they drown in the freezing bay or make it to freedom? The mystery remains unsolved.

7
Alcatraz shut down due to high costs

Image: Jack Walker

Despite its reputation as America’s toughest prison, Alcatraz didn’t close due to security issues: It was just too expensive to maintain . The constant exposure to salt water eroded the buildings, and the cost of housing each inmate was three times higher than in other federal prisons. By 1963, the government decided to shut it down. The island was abandoned for years before turning into the tourist attraction it is today.

8
Some inmates requested transfers to Alcatraz

Image: Mylo Kaye

Despite its harsh image, some prisoners actually wanted to be transferred to Alcatraz. The prison provided single cells, which meant no cellmates to fight with . It also had some of the best food in the federal system because officers believed that well-fed inmates were less likely to cause trouble. For some, the strict routine and isolation were preferable to overcrowded, violent prisons elsewhere.

9
Alcatraz was named after pelicans

Image: Mollie Sivaram

Before it became synonymous with crime and punishment, Alcatraz was simply an island full of birds. Spanish explorer Juan Manuel de Ayala named it La Isla de los Alcatraces in 1775, which translates to "Island of the Pelicans." Over time, the name was anglicized to Alcatraz. Even today, the island remains a haven for seabirds, making it a birdwatcher’s paradise.

10
Alcatraz was never packed to capacity

Image: Kenny Eliason

Alcatraz was never overflowing with inmates . The prison had a maximum capacity of 336, but on average, only about 260 prisoners lived there at any given time. Sometimes, there were as few as 222. This was intentional—authorities wanted to ensure strict control over the inmates. It’s a far cry from the overcrowded prisons we hear about today.

11
Warm water showers had a hidden purpose

Image: David Castellón

Prisoners at Alcatraz were given warm water showers, not necessarily out of kindness, but as a security measure. Authorities believed that if inmates were used to warm water, they’d be less likely to brave the freezing bay in an escape attempt. Whether it worked or not is up for debate, but it certainly added another layer to Alcatraz’s infamous reputation.

12
Officers and inmates tended the gardens

Image: Maxim Babichev

Alcatraz wasn’t all cold concrete and iron bars; there were actually gardens on the island. Prison officers and even some inmates planted flowers and hardy greenery to make the island more livable. The tradition continued for decades, and today, the National Park Service maintains the Gardens of Alcatraz . It’s a surprising touch of beauty in a place best known for its harshness.

Culture Culture 5 min read

Stage names

Even if you know her by another name, you know Norma Jean Mortenson!

Image: BarbeeAnne

Stage names are very common among celebrities. While names like Cher or Demi Moore are iconic, their real names might surprise you with their elegance or rarity! Do you enjoy a good challenge? If so, keep reading and try to match each celebrity with their birth name!

1
Norma Jeane Mortenson

Image: Juliane Liebermann

She’s the iconic blonde from 1950s cinema, famously portrayed by artists like Andy Warhol! Films like Some Like It Hot (1959) and Gentlemen Prefer Blondes (1953) catapulted her to stardom.

Here’s another hint: This was the real name of the woman who famously sang, " Happy birthday, Mr. President! " You got it?

2
Frances Ethel Gumm

Image: Chau Le

If we say " red ruby slippers, " who comes to mind? Remembered, among other things, for her melodious voice, this actress starred in classics like A Star Is Born (1954) and Meet Me in St. Louis (1944). But the role that made her truly unforgettable was Dorothy in The Wizard of Oz (1939). Have you guessed it yet?

3
Marion Robert Morrison

Image: Ashim D’Silva

A true gem of Hollywood’s Golden Age, this actor became a legend in Westerns and war films. His commanding presence and deep voice made him the perfect fit for roles like Ringo Kid in Stagecoach (1939) and Ethan Edwards in The Searchers (1956). His birth name was Marion Robert Morrison, but in our hearts, he'll forever be "The Duke."

4
Bernard Herschel Schwartz

Image: Jordan Whitfield

With his bright smile and clean-cut style, he was considered one of the most handsome actors of the 20th century. Bernard Herschel Schwartz starred alongside the blonde from our first entry in the legendary Some Like It Hot (1959) . One of the highlights of this blue-eyed star’s career was his versatility, as he showcased his talent in both dramatic and comedic roles.

5
Margarita Carmen Cansino

Image: Brady Bellini

If anyone ever blended talent and beauty to perfection, it was her! One of the most celebrated stars of the 1940s, she rose to fame with the 1942 film You Were Never Lovelier , but her most iconic role was in Gilda (1946) . Her elegant presence and striking red hair made her an unforgettable symbol of the silver screen. In addition, she also had a short marriage to the very famous Orson Welles. Who is she?

6
Issur Danielovitch

Image: Austrian National Library

Maybe his real name might not ring a bell, but his stage name is legendary! His career took off in the 1940s and 1950s, with tough-guy roles that made him stand out, like his performance in Champion (1949), where he portrayed a talented boxer. As a final clue, we can't forget his unmistakable cleft chin!

7
Norma Jeane Mortenson: Marilyn Monroe

Image: Susi Kleiman

Norma Jeane Mortenson was the birth name of the iconic and incomparable Marilyn Monroe! That’s right—the famous actress was born with that name on June 1, 1926, in Los Angeles, California. As her Hollywood career took off, she changed her name to Marilyn Monroe, inspired by Broadway star Marilyn Miller , a celebrated actress and dancer of the 1920s and early 1930s.

8
Frances Ethel Gumm: Judy Garland

Image: Aman

The legendary star we know as Judy Garland was actually born Frances Ethel Gumm on June 10, 1922, in Grand Rapids, Minnesota. Coming from a show-business family, she received a stage name at the tender age of 13. That's right—by that age, she had already signed her contract with MGM.

9
Marion Robert Morrison: John Wayne

Image: Eniko Polgar

Marion Robert Morrison was the birth name of one of Hollywood's most beloved and famous actors—the incredible John Wayne . He changed his name when he was still young in the early 1930s , at the start of his career, something that was very common at the time. And who chose his legendary stage name? That would be Fox Studios !

10
Bernard Herschel Schwartz: Tony Curtis

Image: Levi Meir Clancy

Bernard Herschel Schwartz may be a difficult name to remember, which is why this iconic actor changed it to Tony Curtis. Born in New York in 1925, he had a passion for acting from a young age. However, Hollywood wasn't his first career path—before pursuing acting, Curtis joined the Navy during World War II!

11
Margarita Carmen Cansino: Rita Hayworth

Image: Unseen Histories

We all remember the iconic Rita Hayworth , but many don’t know her real name—Margarita Carmen Cansino! Quite different, right? Why did she change her name? Well, when Margarita signed a contract with Columbia Pictures in the late 1930s, the studio believed she needed a shorter, more artistic, and memorable stage name. And so, Rita Hayworth was born—a star who would become an indelible part of American film history.

12
Issur Danielovitch: Kirk Douglas

Image: Natalie Parham

"Issur Danielovitch" may sound exotic, but it was the birth name of the legendary star we know as Kirk Douglas . Before rising to fame as an actor and film producer, Issur worked various jobs to help support his family. In 1940 , he made the bold decision to move to Hollywood and pursue his dream career: acting. It was then that his great stage name was born.

History History 4 min read

Even biz wizards fail sometimes

What brought Sears down? 10 mistakes from giant companies

Image: Melinda Gimpel

As Dr. House once said, mistakes are as serious as the results they cause. And, in the case of big companies, those mistakes can be just as big, often measured in terms of lost jobs and money. From poor marketing decisions to small mistakes that cause multi-million dollar losses, the types of blunders made by some of these companies and individuals are nothing short of breathtaking— and not in a good way. Take a look at the following 10 stories of failure. Did you know any of these?

1
$125 million for a Grade-school math error

Image: Aaron Lefler

Imagine losing a hugely expensive spacecraft due to a simple mix-up between English and metric measurements . That is exactly what happened to NASA in 1999 when a Mars orbiter designed by Lockheed Martin was lost in space.

The confusion caused a malfunction on the $125 million craft, resulting in the probe’s loss. Although it was unusual for Lockheed to use English measurements for a NASA design (since NASA had stipulated using metric measurements for many years), there were still several instances where the error should have been caught but wasn’t.

2
Toys ‘R’ Us blunder

Image: Taylor Heery

If you think an action figure of a drug dealer isn’t the best idea for a toy store , you’re not alone. Yet, for some reason, Toys "R" Us decided otherwise in October 2014, possibly hoping to cash in on the massive success of the Breaking Bad TV series.

Unsurprisingly, the giant toy retailer was forced to pull from its shelves four collectible dolls based on characters from the AMC hit show, each doll featuring a detachable sack of cash and a bag of meth.

3
Apple Maps' rocky beginnings

Image: CardMapr.nl

When Apple decided to launch its own map application on iOS devices after a conflict with Google in 2012, users quickly realized that the Apple app was not nearly as launch-ready as it should have been .

Locations were mislabeled, roads were missing, and it occasionally steered people in entirely the wrong direction. The problem was eventually, though largely, resolved, but it was an embarrassing misstep for a company known for never launching a product before it was as near-perfect as possible.

4
Bank of America debit card fee

Image: Ali Mkumbwa

Back in 2011, when the backlash against the banking industry had not yet reached its boiling point, Bank of America announced it would charge customers $5 per month to use their debit cards .

It was a bad business decision. More than 300,000 people signed an online petition, and Fox Business Network’s Gerri Willis cut up her debit card on air. The bank pointed to federal regulations as the reason for the charge but ultimately capitulated to consumer demand after a month before the fees went into effect.

5
$33 airline tickets from Toronto to Cyprus

Image: Miguel Ángel Sanz

If buying a business class ticket regularly priced at $2,558 for just $33 sounds too good to be true, it probably is. Except in 2006, when an Alitalia employee accidentally forgot to input two extra zeros when pricing business-class tickets from Toronto to Cyprus.

Due to the exchange rate on that day and the blunder, hundreds of buyers managed to snag fares for just $33. The airline honored those deals, accepting the heavily discounted price for the 509 people who purchased tickets before the error was detected.

6
A $70 million comma

Image: Nattipat Vesvarute

As the folks at NASA and Alitalia have shown us, small errors can lead to costly mistakes. The following blunder comes courtesy of Lockheed Martin , which issued a contract to a customer with a missing comma in the sale price .

The astute customer held the aerospace company to the contract, costing Lockheed Martin $70 million for a C-130J Hercules aircraft in June 1999.

7
Sears misses the ship

Image: Estefania Cortes

A retail giant that faced a situation similar to the one Kodak faced—embrace the new and unknown or cling to the old, successful recipe—Sears sold everything from socks to tires via mail order, shipping across the U.S.

Choosing to stick with the old method, the company ended its catalog and delivery business in 1993 . In 1994, Amazon was founded , filling the business void that Sears had just created. The rest is history.

8
Passing on Microsoft

Image: Jaime Marrero

$60 million might seem like a lot of money to us regular folks, but for someone with very deep pockets like Texas businessman and two-time U.S. presidential candidate Ross Perot, it wasn’t all that much.

In 1979, he was offered the chance to buy Microsoft for that sum. However, his final offer to the tech company was just $15 million, and as a result, the Texan missed out on the opportunity to own what would become one of the biggest companies in the world .

9
Blackberry sticks with the old

Image: Thai Nguyen

Another case of a brand sticking with the old instead of embracing the new, BlackBerry was all the rage at the start of the 21st century— until Steve Jobs came along with the Apple iPhone .

While BlackBerry Messenger was extremely popular, with over 80 million users worldwide, the device lacked the new touchscreen functionality and sleek design of the Apple product. From being a market leader, BlackBerry’s market share plummeted to 0.2% by 2016.

10
RadioShack’s downfall

Image: Jelleke Vanooteghem

Not so long ago, RadioShack was a familiar presence on the streets and the go-to place for buying batteries and electronics. But it was that same brick-and-mortar presence, coupled with a reluctance to embrace e-commerce , that ultimately led to its demise .

Eventually, poor profit margins on what they could sell, combined with a loan they couldn’t repay, brought down what was once the go-to place for electronics.

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