History History 4 min read

Stories of Hollywoodland

12 things you didn't know about the Hollywood Sign

Image: Clément Proust

The Hollywood Sign is full of history, sponsorships, drama, and reinventions. Did you know that it was originally not only a longer word but also physically larger? And like the Eiffel Tower, it was originally intended to be a temporary structure. Read on to learn more interesting facts about LA’s most famous backdrop !

1
It was originally an advertisement

Image: Emma Timmers

Have you ever wondered why the sign exists at all? After all, not many cities display neighborhood names on a nearby hill . When the sign was first erected in 1923, it was simply a billboard promoting a real estate development, and it was supposed to stand for only about 18 months.

2
It used to be longer

Image: Sarah Sheedy

The sign originally read "Hollywoodland" , the name of a new housing development that promised wealthy buyers unique views of the sunny hills of Los Angeles. So, they stuck a gigantic sign on Mount Lee. Just temporary , they said. Just for marketing .

Over 20 years later, the district had become more culturally relevant than the housing development, but people had grown used to the sight by then. So, they decided to let go of four letters. Each cost a fortune to maintain anyway.

3
It used to be bigger

Image: Eliot

The original "Hollywoodland" sign was massive. Each letter stood 43 feet tall and stretched 30 feet across. They were made from thin metal panels slapped onto wooden frames and held up by telephone poles.

It dazzled from afar, but up close, it was a wobbly mess . The construction was so flimsy that by the 1930s, some of the letters were already tilting, cracking, or sliding out of place.

4
It’s appeared in more movies than most actors

Image: Ramaz Bluashvili

Doesn’t that fact make you giggle? It’s not Bette Davis, and it’s not Anthony Hopkins—it’s the Hollywood Sign that has more movie credits .

Aliens have blown it up. Earthquakes have toppled it. Sharks have flown right through it. But it’s also been the backdrop for kisses, chases, and friendship montages. Directors love it because it screams "L.A." in three seconds flat.

5
Technically, it’s not in Hollywood

Image: RDNE Stock project

The Hollywood Sign doesn’t actually sit within the neighborhood of Hollywood—it stands atop Mount Lee, inside Griffith Park, which is managed by the City of Los Angeles . So while it may say Hollywood , it’s not technically in Hollywood.

6
It’s been rebuilt twice

Image: Gerald Schömbs

By the 1940s, the city stepped in and gave the sign a minor facelift. After the crumbling "LAND" was scrapped, the remaining letters were patched up.

But by 1978, the sign was in serious trouble again—rusted, leaning, and on the verge of collapse, it was deemed beyond repair. This time, Hollywood did what it does best: rebooted it entirely . A new sign was built from scratch, using steel beams and concrete foundations.

7
Celebrities "sponsored" letters

Image: Joseph Menjivar

When Hollywood cried for help in the late ’70s, it was Playboy founder Hugh Hefner who stepped in. The city didn’t have the funds to rebuild the sign, so Hefner threw a glitzy fundraiser to find sponsors for each of the nine letters, at $27,777 apiece.

And it worked. Alice Cooper funded the "O" in memory of Groucho Marx. Gene Autry sponsored the second "L." Even Warner Bros. chipped in.

8
No public trail leads directly to it

Image: Venti Views

Perhaps you’ve heard a disappointed tourist complain about this before: You can hike near it. You can pose below it. But actually walking up to the letters is a no-go. The trails in Griffith Park will get you close, with plenty of Instagram-worthy views. But conservation efforts mean you’ll never legally stand between the "L"s.

One reason is that decades ago, it was easier to reach the sign—and some fans even climbed the letters.

9
The land surrounding it was once nearly sold for development

Image: izayah ramos

In the early 2000s, developers had their eyes on the land behind the sign. The plan was to construct luxury homes in the hills with killer views. But the public response was pure outrage.

Enter Hugh Hefner (again), along with celebrities and conservation groups , who raised over $12 million to save the land. Today, those hills are permanently protected.

10
It has its own security team

Image: Lukas Geck

As mentioned earlier, you can’t get a selfie next to the "H" because the sign is off-limits to the public. It’s monitored 24/7 with infrared cameras, motion sensors, microphones, and regular patrols. Some hikers still try their luck, but trespassing can lead to citations, fines, and in some cases, arrest.

11
It’s copyrighted; you can’t just slap it on a T-shirt

Image: Simon Ray

Call a lawyer before you print the Hollywood Sign on your merch. Some trademark rights to the sign are owned by the Hollywood Chamber of Commerce. That means any commercial use—like shirts, mugs, or movie scenes— requires a license . Even photographers have to tread carefully.

12
Helicopters were used to move the letters

Image: Somchai Kongkamsri

The letters have been helicoptered off before. In 1978, when the new sign was being installed, the old, rusted letters had to go. But since you can’t exactly wheel 50-foot steel slabs down a hiking trail, helicopters came to the rescue.

One by one, the original letters were airlifted off the mountain in a strange, sky-high farewell. It was quite an event, and crowds gathered to watch.

General General 5 min read

Meaningful relationships

Discover the amazing sister cities of these 10 American cities!

Image: Mikhail Nilov

As the great '70s band Sister Sledge once sang, "We are family, I got all my sisters with me." Family is definitely important, and having a few siblings to accompany us along the journey of life is certainly a blessing. In that sense, most American cities are fortunate to have their fair share of sister cities spread around the world. We have decided to select a few of the most prominent. While we would have loved to include all the sister cities we found, there are simply too many to count, so we’ll have to settle for highlighting 10 of our favorites. Enjoy!

1
Santa Fe, New Mexico

Image: Doni Rath

We’ll start with one of the most logical sisterhoods on this list: Since the capital city of New Mexico shares a name with the Spanish city of Santa Fe (full name "Santa Fe de La Vega"), it seems only reasonable for them to become sister cities—a relationship that was established in 1983.

Santa Fe was one of the first sister cities to the American city, and their bond remains strong. Both cities engage in various ways, whether through true cultural exchanges, economic insights, or tourism opportunities.

2
New York City, New York

Image: Alex Haney

Since New York City is probably the most famous American city in the world, it stands to reason that "The City That Never Sleeps" has many sister cities around the globe. We could have chosen from a long list of truly outstanding cities like London and Budapest, but we ultimately decided to showcase Tokyo. After all, both NYC and the Japanese capital share a buzzing and energetic atmosphere, filled with dazzling lights and exciting opportunities.

Interestingly, many of New York City’s boroughs have sister locations of their own. For instance, Brooklyn is the sister borough of Lambeth, a neighborhood located in southern London. Not only that, Manhattan is related to the Seocho district in Seoul, South Korea, while the municipality of Ulcinj in Montenegro is a sister to Staten Island.

3
Los Angeles, California

Image: Jeremy Bishop

As a cultural hub and "the Entertainment Capital of the world," Los Angeles has several noteworthy siblings. In fact, it is one of the American cities with the most related cities, with 25 sisters as of 2024.

The city of Eilat, Israel, has the distinction of being Los Angeles’ first sister city, established in 1959. That same year, "The City of Angels" also became sister cities with Nagoya, Japan. Other notable sister cities of L.A. include Berlin, the capital of Germany, as well as Mexico City and Bordeaux, France.

4
San Francisco, California

Image: Alexey Komissarov

As we are sure you know, San Francisco was built on a monastery founded by Spanish explorers in the 18th century, and it is from this early settlement that the city gets its name. In that sense, it stands to reason that the "Golden Gate City" shares a relationship with one of the most prominent cities in Spain.

While San Francisco is a sister city to 17 other locations (including Osaka, Japan, and Sydney, Australia), Barcelona is its only Spanish sister city. The relationship was established in 2010, and in 2018, Barcelona was honored alongside all of San Francisco's sister cities with a signpost in Hallidie Plaza.

5
Austin, Texas

Image: Tomek Baginski

Who could be a better sister city to the capital of our largest Southern state than someone from the "Land Down Under"? Since 1983, Austin, Texas, has been a sister city to Adelaide, one of the most prominent southern cities in Australia.

Remarkably, these cities share a number of amazing qualities: they are both filled with lush green scenery from their many parks, and they are crossed by equally beautiful rivers. Not only that, they are both music lovers: Adelaide is the first Australian city to be declared a UNESCO City of Music, while Austin is globally known as "the live music capital of the world."

6
Boring, Oregon

Image: everett mcintire

The town of Boring, Oregon , surely has had some tough luck: after all, would you like to visit a town with that name? The truth is that there’s nothing dull about this town; it was built in a former lava field (a rather exciting landscape, if we do say so ourselves) and named after William Harrison Boring, an early resident who helped build the town.

In any case, Boring’s rather unusual name has landed this town with kindred spirits. Since 2012, this town has been part of a group known as the "Trinity of Tedium." Alongside the village of Dull, Scotland, and the community of Bland, Australia, Boring has proven again and again that friends can be found in the most unusual of places.

7
Hackettstown, New Jersey

Image: Hunter Reilly

This is the only town on this list that shares an (almost) identical name with its sister. Hackettstown, New Jersey , is famous for being the headquarters of the beloved Mars corporation, which caters to the "sweet teeth" of many Americans. It was named after Samuel Hackett, an early settler of the area who helped build the community.

In 2011, this New Jersey town declared Hacketstown, Ireland, as its sister city. In case you are not familiar with this small Irish town, here’s a fun fact that might make you fall in love with it: Hacketstown was once the home of William Presley, an ancestor of the King of Rock 'n' Roll himself.

8
Boston, Massachusetts

Image: Matthew Landers

In 1959, the city of Kyoto, Japan, became Boston’s first sister city . When you think about it, this relationship makes perfect sense: both cities are known as cultural and economic hubs and have strong and independent identities. According to the city of Boston’s official website, both of these metropolises share "strong neighborhood identities."

Throughout the decades, Boston and Kyoto have hosted several events, including annual exchange programs for high school students. Not only that, Kyoto gifted the Boston Children's Museum a "Japan House" in a display of kinship that is still warmly remembered by the capital city of Massachusetts.

9
Seattle, Washington

Image: Thom Milkovic

You might be familiar with a traditional Irish song called "Galway Bay." It has been covered by iconic American artists like Johnny Cash and Bing Crosby. This lovely tune is particularly famous among Irish Americans and speaks about nostalgia and the longing to gaze upon Ireland’s breathtaking shores. In that sense, should you suddenly feel overwhelmed by the powerful message of this song, we can offer you the next best option in America: Galway’s very own sister city, the wonderful Seattle .

Seattle and Galway became sisters in 1986, and two corresponding bronze markers were placed in each city to mark the distance between them. Many cultural events and exchanges are organized by the Seattle Galway Sister City Association, which helps build the relationship between these two wonderful cities.

10
Washington, D.C.

Image: Sara Cottle

Our capital city is considered by many to be the personification of American democracy. After all, it houses both the White House and the Capitol Building and is named after the Father of our Country. Bearing that in mind, can you think of a better sister city for Washington D.C., than the birthplace of democracy?

Washington D.C., became the sister city of Athens, Greece, in 2000. Curiously, Athens is also the sister city to another American city, although perhaps less famously: the Greek capital city also maintains a relationship with the identically named city of Athens, Georgia.

Culture Culture 5 min read

HOLLYWOOD REGRETS

What If: 10 Actors Who Turned Down Big Roles

Image: Shlag / Kal Visuals

Forrest Gump played by an actor other than Tom Hanks? What would "Gone with the Wind" be like with Cary Grant in the lead role? Or the blockbuster "Titanic" without Kate Winslet as Rose? Characters become classics mostly thanks to the actors who bring them to life. Hollywood history is full of examples in which incredibly famous characters came close to being played by someone else . In this article, we present 10 stars who, for various reasons, dropped iconic roles that ended up being played by other actors who knew exactly how to make the most of them.

1
Sean Connery, The Lord of the Rings

Image: Thomas Schweighofer

One of the actors who has turned down the most iconic roles in cinema history is probably Sean Connery. For example, he passed on to interpret the evil cannibal in "The Silence of the Lambs", which later earned Sir Anthony Hopkins an Academy Award for Best Actor.

But perhaps the most curious decision of his career was to refuse the role of Gandalf in the 2001 adaptation of "The Lord of the Rings". The producers went so far as to offer him up to ten million dollars and 15% of the film's profits, which would have amounted to around 400 million dollars. Years later the actor declared that he didn’t understand the script and that he didn’t find Tolkien's work attractive enough. Go figure!

2
Gwyneth Paltrow, Titanic

Image: David_Do

More than 25 years after its premiere, we can’t imagine any actress other than Kate Winslet playing the young socialite Rose Bukater in Titanic . However, the director's first choice for the role was American actress Gwyneth Paltrow . After reading the text, Paltrow told her agents that she found the story too corny and ended up turning down the role.

James Cameron's film was a box-office success and Winslet was nominated for an Oscar for her work . But there was another plot twist: a year later, in 1988, the British actress turned down the "Shakespeare in Love" project for which Paltrow won the golden statuette.

3
Al Pacino, Star Wars

Image: Saksham Gangwar

Al Pacino, who starred in great films such as "The Godfather" and "Scent of a Woman", admitted that he was offered the role of Han Solo in "Star Wars", but didn’t accept it because he didn’t understand George Lucas' script .

Recently, he said at an event: "They offered me so much money. I don't understand it.... So I said I couldn't do it. I gave Harrison Ford a career." Truth be told, other actors like Christopher Walken didn't trust the project either . Perhaps in the mid-1970s, no one could have imagined that this fantasy saga would become a multi-million franchise still widely revered by audiences to this day.

4
Marilyn Monroe, Breakfast at Tiffany’s

Image: pure julia

Starring an iconic Audrey Hepburn, "Breakfast at Tiffany’s" was released in 1961. That role marked a turning point in Hepburn’s career, consolidating her as a serious actress. However, Truman Capote, author of the original novel, was totally against her being the protagonist .

Apparently, he wrote the story with Marilyn Monroe as the carefree Holly Golightly in mind . As it turns out, Monroe's acting coach rejected the idea because she didn't want the actress to play "a lady of the night." Capote was never happy with the result and even said, "It is the most miscast film I've ever seen. It made me want to throw up."

5
Gary Cooper, Gone with the Wind

Image: Ian Wagg

Producer David O. Selznick's first choice for the role of Rhett Butler in "Gone With the Wind" was the great Gary Cooper. However, the actor from "The Virginian" didn't want it, and he showed it quite strongly. Cooper reportedly predicted that the film would be the biggest flop in Hollywood history . He allegedly said, "I'm just glad it'll be Clark Gable who's falling on his face and not Gary Cooper."

Of course, he couldn't have been more wrong. Not only is the film considered one of cinema's greatest masterpieces, but it also earned Clark Gable an Oscar nomination for Best Actor and made him one of the most iconic actors of the 20th century. Did Cooper regret it later?

6
Kim Basinger, Basic Instinct

Image: Vlad Deep

Sharon Stone's name will always be associated with the thriller "Basic Instinct" and that famous leg-crossing scene. Although it was the role that made her famous, she got it because other actresses such as Julia Roberts, Michelle Pfeiffer, Geena Davis, Kathleen Turner, and Meg Ryan had previously rejected it.

In the beginning, the film's leading man, Michael Douglas, had recommended Kim Basinger , who had already starred in the erotic romantic drama "9½ Weeks" in 1986. However, Basinger considered Paul Verhoeven's film too extreme for her and chose not to do it. In the end, "Basic Instinct" was one of the highest-grossing films of 1992, although not without controversy.

7
John Travolta, Forrest Gump

Image: Yosuke Ota

The producers' first choice to play the lead role in "Forrest Gump" was John Travolta . The "Grease" and "Saturday Night Fever" actor turned down the role that would later earn Tom Hanks his second Academy Award.

With hindsight, however, we know that Travolta did the right thing . Besides the fact that we couldn't imagine anyone else playing the tender, naïve Forrest, Travolta said no because he had another project in the works. That other film ended up giving him the best character of his entire career: Vince Vega in Pulp Fiction —probably also Quentin Tarantino's best film.

8
Molly Ringwald, Pretty Woman

Image: Look Studio

Vivian Ward's character in "Pretty Woman", which made Julia Roberts a star and for which she won a Golden Globe, had been previously offered to Molly Ringwald . At just twenty years old, Ringwald was already an icon and a reference for the girls of her generation and one of the most sought-after and best-positioned actresses in Hollywood. However, she decided to turn down the offer and go to Paris.

Around that time, she also didn't land roles in "The Silence of the Lambs" and "Working Girl". Those decisions cost her dearly and although she tried to resume her career in the United States years later, it was not easy for her to regain the star status she had had during the 80s.

9
Leonardo DiCaprio, Boogie Nights

Image: Regina Valetova

Leonardo DiCaprio as charismatic porn star Dirk Diggler? Believe it or not, it could have happened. However, at the time DiCaprio felt that director Paul Thomas Anderson didn't have much experience and turned down the lead role in "Boogie Nights" to make "Titanic".

Years later, Di Caprio said in an interview that the 1997 period drama was a film he would have loved to make. "Boogie Nights" is certainly both an audience and critics favorite and the one that catapulted Mark Wahlberg to fame. But if Di Caprio hadn't starred in "Titanic", would he have the career he has today? Luckily, we'll never know!

10
Bette Midler, Sister Act

Image: cottonbro studio

The lead character in "Sister Act" had originally been written for Bette Midler . However, the actress, singer, and comedian was hesitant because she was worried that her fans would not want to see her play a nun.

Producers pestered her for several weeks but Midler felt she could wear anything but a nun's costume and ended up not accepting it. The job eventually went to Oscar winner Whoopi Goldberg who, due to the film's huge success, returned for a sequel in 1992.

Explore more American facts

Choose your favorite category!

General
General

As American as apple pie—the very best America has to offer!

Culture
Culture

Delve into the astounding richness of American lore.

Geography
Geography

Hop in and explore vast and diverse American landscapes.

History
History

Discover the key moments that shaped the United States.